Content Marketer
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About Buildots
Buildots is transforming construction performance with AI and computer vision. Our SaaS platform turns project data into analytics and clear insights that help contractors, owners and developers plan smarter, improve efficiency, and reduce costly delays.
Backed by leading VCs, Buildots is already deployed on hundreds of projects across North America, Europe, and the Middle East, enabling a $13 trillion industry to finally achieve operational excellence.
About the Role
We’re looking for a Content Marketer. This role sits at the intersection of marketing, narrative, data and research. You’ll help create marketing and thought leadership content – with an emphasis on long-form formats.
You’ll also take complex datasets and turn them into clear, credible, and compelling insights for senior leaders across the construction ecosystem, shaping how the industry understands performance, productivity, and transformation.
Responsibilities
Thought leadership and marketing content
- Create and contribute to drafting thought leadership content, blogs, executive POV pieces, bylined articles, translating complex findings into clear stories that travel well externally.
- Support campaign and channel content as needed (e.g., web, newsletters, social, event content), ensuring messaging stays insight-first and credibility-forward.
Data-driven content
- Help craft industry-grade insights, briefs and reports – including executive-level content – that are defensible and credible.
- Have a flair for data visualization and transforming long-form content into digestible, eye-catching outputs (with the support of graphic designers and the rest of the marketing team).
- Develop narratives that explain what the data shows, why it matters, and what leaders can learn from it. Your target audiences will have varying levels of data literacy, so you need to be prepared to craft stories at different levels of complexity.
- Help define and develop repeatable processes for translating data into publishable insights at scale.
Requirements
You’re a content marketer and data geek. You love digging into numbers, challenging assumptions, and validating conclusions. But you’re equally motivated by turning those findings into content that gets noticed. You think in narratives, headlines, formats, and channels, and you know how to package insights into assets that resonate, like reports, briefs, blogs, executive POV pieces, visuals, and campaigns.
You likely:
- Have experience in data storytelling, research, consulting, data journalism, or insight-led content.
- Have 3+ years of experience as an in-house content marketer in a B2B tech SaaS business.
- Are highly logical and structured, but also creative in how you communicate ideas.
- Enjoy turning messy or complex information into clarity.
- Care deeply about accuracy, credibility, and intellectual honesty.
- Are comfortable with spreadsheets (Excel/Google Sheets), have experience with data visualization tools like Power BI, and are familiar with CMS and marketing platforms such as WordPress and HubSpot. You’ll also be able to use tools for measuring marketing performance to understand how insights land and travel across channels.
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