Copywriter
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ABOUT REFY
We are simplifying beauty. We’re committed to creating products and a community that inspire you to be your most confident self.
You’ll be part of a team that leads with authenticity and is empowered to shape the way we operate, creating an environment that reflects our shared values and aspirations.
We’re always vegan, cruelty and fragrance free and proud to be Leaping Bunny certified. Join us on an exciting journey to cut through an overwhelming market and create products and world-first formulas, that give our customers what they need and want simplified.
Acknowledged by The Sunday Times Best Places to Work.
THE ROLE
We’re looking for a talented, ambitious Copywriter to drive creative copywriting and brand storytelling across REFY Beauty’s marketing, campaigns, e-commerce and product launches.
Working closely with the Brand Marketing team and Creative, you’ll help shape how REFY shows up across all consumer touchpoints - from social-first storytelling and campaigns to product copy, e-commerce and brand communications. This is a varied, fast-paced role for a strong 360 thinker who understands how to balance creativity, clarity and commercial impact.
You’ll play a key role in translating REFY’s vision into clear, ownable and compelling copy that resonates with our global community.
KEY RESPONSIBILITIES
- Write engaging, on-brand copy across all channels, including campaigns and product launches, website and e-commerce, email marketing, paid and organic social, packaging and in-store materials, product and retails staff training materials and internal comms materials.
- Support 360 campaign ideation, working collaboratively with Brand Marketing and Creative
- Own and develop the brand copy guidelines, for internal and external use
Skills, Knowledge And Experience
- Proven experience as a Copywriter, preferably within beauty, fashion or lifestyle
- A strong portfolio demonstrating brand-led, conversion-driven copy
- Deep understanding of tone of voice and how to adapt it across platforms
- Excellent writing, editing and proofreading skills
- Highly organised with the ability to manage multiple projects at once
- Experience in working within transcreation workflows with freelancers and agencies
- Confident collaborating across teams and responding to feedback
- Commercially minded, with an understanding of how copy drives performance
- Passionate about beauty, branding and storytelling
OUR BENEFITS PACKAGE
- 25+ Days Holiday: Start with 25, earn one for every year's service (up to 5)
- Extra Holidays: Option to buy up to 5 additional days.
- Sabbatical Leave: Take up to 3 months off after 4 years of service.
- Community First Day: A day to support a cause you love.
WHAT MAKES US 'REFY'
Aspirational Yet Understated: We are an aspirational brand and workforce that pushes boundaries and disrupts the market in an understated way.
Community First: We prioritise community and collaboration.
Lead Don't Follow: We champion innovation and initiative, creating an environment where people are empowered to lead and bring ideas to the table.
Live. Laugh. Love: We believe in fostering a positive and enjoyable work environment, promoting a healthy work-life balance and encouraging laughter and love along the way.
Your Most Confident Self: We believe in empowering our team members to bring their most confident and authentic selves to work.
REFY are committed to fostering a workplace culture that embraces diversity and promotes inclusion. We are committed to providing equal opportunities for all employees, workers and job applicants regardless of gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, or pregnancy. Our goal is to create an environment where everyone feels confident and empowered to lead with their ideas and contribute a unique perspective.