Creative Trafficking Placement Intern - Subscriber Acquisitions
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Welcome to Warner Bros. Discovery… the stuff dreams are made of.
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role…
Warner Bros. Discovery seeks a Creative Trafficking Intern for the Subscriber Acquisition Marketing team. This role will supporting the trafficking our feeds for sports & entertainment and involved in wider team project whilst learning about subscriber acquisition and performance marketing.
The ideal candidate will be passionate about television, movies, entertainment, and digital marketing. They will have knowledge of performance marketing and/or creative
DCO (Dynamic Content Optimisation) is our standard assets delivery process, whereby campaign information, scheduling and creative elements are inputted into a feed (data spreadsheet). The creative assets are coming together automatically within the platform using ready-made templates. This drives efficiency and allows for scaling campaigns across both creative production and media management.
The candidate will be pivotal in ensuring that the correct information is set up in the feed according to the media plan and media requirements. They will also verify the accuracy of the creative output, confirm deliveries to the media teams and communicate with other teams as necessary.
Your Role Accountabilities…
- Work closely with Creative team/ACQ team/Global buying team to populate the feed and communicate with internal teams to streamline workflow and asset delivery
- Monitor and maintain essential documents (specs, process, workflow, best practice, taxonomy)
- Manage the Media Drive & Smartly Library housing all creative files for trafficking
- Check assets for specs, correct dimensions and file formats
- Generate file naming conventions essential for performance measurement
Qualifications & Experience…
- You must be a current University student in your 2nd year of study, looking to spend your 3rd year on placement and graduating no earlier than July 2028.
- Hands-on with a proactive, can-do attitude
- Strong communication skills and experience presenting data
- Knowledge of /work experience / internships in Digital Marketing ecosystem, working with channels such as Social, Display, YouTube, Search, Native and Discovery
- Knowledge of digital creative assets: specs, best practice, creative guidelines
- Experience in Dynamic creative optimization tools such as Smartly, Google Web Designer and dynamic creative optimization and feed management is a bonus
The Internship...
- Salary: £27,000
- Contract Length: 12 months
- Start Date: 6
Next Steps…
- Stage 1: Submit your CV ASAP.
- Stage 2: For eligible candidates, you will be invited to complete a digital assessment in HireVue.
- Stage 3: Interviews will take place in late May.
Due to the volume of applications we receive we are unable to provide individual feedback, but if you are unsuccessful we will aim to let you know within 6 weeks of the closing date.
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.How We Get Things Done…
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.