Customer Marketing Lead
UK Visa Sponsorship Analytics
Analytics are greyed out due to low classification confidence (43.0%).
Occupation Type
Advertising and marketing associate professionals
Occupation Code Skill LevelMedium Skilled
Sponsorship Salary Threshold
£41,700
(£21.38 per hour)
Standard minimum applies
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Description
About 9fin
The world's largest asset class, debt, operates with the worst data.
Technology has revolutionized equity markets with electronic trading, quant algos and instantaneous news. However, in debt capital markets, the picture is completely different. It still behaves like its in the 1980s; trillions of dollars of trades are placed over the phone, news is slow, and corporate credit information is imperfect and scattered.
Our mission is to change this.
9fin's proprietary technology delivers fast and comprehensive financial, credit, legal & ESG analysis. Our clients are able to make faster, more informed decisions, win more business and most importantly, save time.
Our fast growing list of clients include 9 of the top 10 Investment Banks, leading Asset Managers, Hedge Funds and Law Firms.
The opportunity
Were looking for a strategic and hands-on Customer Marketing Manager to drive engagement, adoption, and retention for 9fins existing customer base. In this role, youll build programs and campaigns that turn customers into advocates, deepen product usage, and generate expansion opportunities. You will work closely with Customer Success, Product Marketing, Sales, and Demand Generation to deliver personalized, high-impact marketing that enhances the customer journey.
This is a high-impact role where youll own customer marketing end-to-end: strategy, execution, measurement, and optimization. Youll design campaigns, nurture programs, and content experiences that drive loyalty, advocacy, and revenue growth.
Every day is different, but heres an example of the kind of things youll work on:
Customer Engagement & Retention Programs
The world's largest asset class, debt, operates with the worst data.
Technology has revolutionized equity markets with electronic trading, quant algos and instantaneous news. However, in debt capital markets, the picture is completely different. It still behaves like its in the 1980s; trillions of dollars of trades are placed over the phone, news is slow, and corporate credit information is imperfect and scattered.
Our mission is to change this.
9fin's proprietary technology delivers fast and comprehensive financial, credit, legal & ESG analysis. Our clients are able to make faster, more informed decisions, win more business and most importantly, save time.
Our fast growing list of clients include 9 of the top 10 Investment Banks, leading Asset Managers, Hedge Funds and Law Firms.
The opportunity
Were looking for a strategic and hands-on Customer Marketing Manager to drive engagement, adoption, and retention for 9fins existing customer base. In this role, youll build programs and campaigns that turn customers into advocates, deepen product usage, and generate expansion opportunities. You will work closely with Customer Success, Product Marketing, Sales, and Demand Generation to deliver personalized, high-impact marketing that enhances the customer journey.
This is a high-impact role where youll own customer marketing end-to-end: strategy, execution, measurement, and optimization. Youll design campaigns, nurture programs, and content experiences that drive loyalty, advocacy, and revenue growth.
Every day is different, but heres an example of the kind of things youll work on:
Customer Engagement & Retention Programs
- Develop and execute programs that increase product adoption, engagement, and renewals
- Build email nurture flows, in-app messaging, webinars, and other touchpoints that drive customer value
- Segment the customer base to deliver targeted, personalized campaigns
- Create strategies to convert satisfied customers into advocates and references
- Build case studies, testimonials, and customer success stories to highlight outcomes and drive demand
- Collaborate with events and content teams to create customer-focused webinars, roundtables, and peer communities
- Track and report on program performance (engagement, adoption, retention, advocacy, upsell)
- Build and analyze behavioural cohorts (e.g., activation, feature adoption, product depth) to measure how customer segments evolve over time and evaluate the impact of marketing interventions
- Use insights to iterate campaigns, improve targeting, messaging, and overall customer experience
- Partner with Customer Success and Sales to align marketing programs with retention and expansion goals
- Work closely with Customer Success, Product Marketing, Sales, and Demand Generation to align programs with overall business priorities
- Ensure consistent messaging and branding across all customer touchpoints
- Serve as the voice of the customer internally, sharing insights and trends to inform product and marketing strategy
This Role Will Be a Great Fit If You
- ~5 years of experience in customer marketing, retention marketing, or B2B marketing with a customer focus
- Proven ability to plan, execute, and measure multi-channel customer programs
Were a scaling start up and we enjoy sharing our success, when the company succeeds, we always reinvest that in our people. We also offer huge amounts of responsibility, an abundance of opportunity for growth and a platform to truly excel.
Financial & Insurance
- Competitive salary benchmarked at 75-90th% of market
- Equity options
- Pension (your minimum contributions are 4% with 9fin matching up to 7%)
- Private Medical Insurance
- Paid sick leave with Income Protection for long periods of illness
- Group Life Assurance
- Season Ticket Loan & Cycle to Work schemes
- 25 holiday days per year
- Local public holidays (with the ability to exchange them for alternative days)
- Hybrid working model, to allow you the flexibility to decide how, where and when you do your best work
- Work abroad for up to 3 months a year
- 1 month paid sabbatical after 5 years of service
- Enhanced parental leave & flexible working arrangements available
- Professional learning and development budget
- Quarterly team socials
- Summer and Winter company social events
At 9fin we are dedicated to building and promoting a fair and inclusive workplace where everyone can reach their full potential and truly belong. We recognize that building diverse teams enables a more creative and productive environment. If youre excited about this role but your experience doesnt perfectly align with the job description, we encourage you to apply anyway. You might just be who were looking for either for this role, or perhaps another.
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