Digital Experience Design Specialist

Overview

In this role you’ll sit at the intersection of Fortescue’s digital team and brand studio, shaping how our marketing and communications experiences come to life across the global digital ecosystem.

You’ll use your skills in user interface and experience design to define and steward the design system underpinning our websites, email, campaign and other digital experiences, ensuring it is applied consistently, thoughtfully and at scale.

This role goes well beyond designing UI components in isolation. You’ll influence how those components are assembled, guiding content authors on page composition, hierarchy and narrative flow so the building blocks of the system are used as intended in real CMS environments.

You’ll work hands-on in our CMS, building and reviewing pages in the same way content authors do, and partnering with them to uplift the quality of published experiences.

You’ll help teams understand when components are being misused and provide clear guidance without compromising the integrity of the design system for one-off stakeholder requests.

You’ll also work on conceptual digital products and experiences that are yet to be developed, helping shape new ideas, patterns and solutions before they exist in production. This includes translating emerging business and marketing needs into experience concepts, prototypes and blueprints.

You’ll partner closely with our brand studio and creative teams to ensure brand expression flows naturally through digital UX, and to identify where richer visual storytelling is required.

This may involve shaping experiences that incorporate graphics, motion, animation or video, and helping teams understand when and how to leverage studio capabilities to create more immersive marketing experiences.

You’ll be comfortable working directly with stakeholders to understand the problems they’re trying to solve, while maintaining a clear UX vision and avoiding short-term compromises that undermine long-term system quality.

Interrogating audience behaviour is a core part of the role. You’ll regularly review interaction and performance data using tools such as Google Analytics, GA4, Microsoft Clarity or similar, and use those insights to inform, refine and evolve experiences over time.

You will own the design system, stewarding its evolution, governance and practical application across the ecosystem. You’ll ensure it remains scalable, usable and aligned to both brand and marketing needs.

You’ll collaborate closely with frontend developers and be comfortable speaking their language.

You don’t need to write code, but you’ll understand frontend concepts and constraints well enough to design experiences that can be built efficiently and well.

Your work may include high-fidelity wireframes, UI prototypes, email templates, experience concepts, feature blueprints and guidance on best-practice use of the system.

This role is intended for designers with strong experience delivering marketing executions, including websites, landing pages, campaigns and email. It is not suited to candidates whose background is primarily in internal products, dashboards, utilities or tools.

You’ll be comfortable working with tools such as Figma, Slickplan, Adobe Creative Suite, Sitecore (or similar CMS), Azure DevOps, Monday and Jira (or similar project management platforms).

Working out of our London (UK) or Perth (Australia) office, you’ll join a global team delivering digital experiences at scale. The role can involve periods of pressure, but you’ll be surrounded by collaborative, capable people who value quality and thoughtful execution.

A portfolio demonstrating real-world marketing digital experiences is essential.

12-month initial contract.