Global Digital Content Specialist (German Speaker)
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Are you a German-native digital content specialist who loves creating high‑impact, performance-led content?
Do you thrive in a global, collaborative, data-driven environment? If yes — we want to meet you!
About the Role
As our Global Digital Content Specialist, you will create, adapt, and optimise digital content across our paid, owned, and earned channels — supporting lead generation, engagement, and conversion across our house of brands.
You’ll work closely with our Global Content Team, Digital Marketing, and regional stakeholders across Europe, APAC, MENA, DACH, the US, and partner agencies.
This is a hands-on, execution-focused role suited to someone who is proactive, detail-oriented, and confident delivering high-quality content in both German and English.
What You’ll Do
Content Creation & Adaptation
• Develop ideas informed by performance data, market insights, and audience needs
• Create and adapt content for websites, blogs, landing pages, guides, email, paid ads (B2B & B2C)
• Support CRO initiatives to improve conversions
• Ensure all content aligns with brand and Tone of Voice
Website, SEO & Content Governance
• Update and maintain CMS content (Umbraco)
• Optimise metadata, headings, internal links, images & keywords
• Apply SEO/GEO best practices
• Support content audits, governance, and version control
Performance & Reporting
• Analyse content effectiveness using GA4, Looker Studio, SEMrush, Brandwatch, etc.
• Surface insights to drive optimisation
• Maintain accurate content and asset libraries
Collaboration & Workflow
• Work with Digital Marketing, Social, Paid Media, Brand, Regional Marketing & Sales teams
• Coordinate with agencies on translation, proofing, and creative production
• Support content timelines, briefs, approvals & the global content calendar
Marketing Automation
• Support development of content for automated journeys
What You Bring
• Native German + strong English (written & verbal)
• 3+ years’ experience in digital/content marketing
• Strong writing, editing, storytelling and proofreading skills
• CMS experience (Umbraco/WordPress/Drupal)
• SEO knowledge + understanding of digital performance metrics
• Data-driven mindset — confident analysing content effectiveness
• Ability to manage multiple priorities in a global, remote environment
• Experience with B2B and/or B2C content
• Bonus: project coordination, global market experience, basic HTML, experience with emerging content trends/AI tools
Why This Role Matters
You’ll play a pivotal role in delivering performance-focused digital content that drives visibility, engagement, conversions, and net fee growth across the full customer journey (SEE–THINK–DO–CARE).
If you love connecting data, creativity, and digital performance — this role is for you.
Why Join SThree?
This is a pivotal global role shaping how audiences engage with our brand across social platforms. You’ll collaborate with talented teams, influence content and messaging at scale, and help drive the next phase of our social media evolution.
What's in it for you?
- Hybrid working options for flexibility.
- Bonus linked to company and personal performance.
- 28 days holiday plus public holidays, with an annual leave purchase scheme.
- Private healthcare, discounted dental insurance, and health cashback scheme.
- Paid volunteering days and caregiver leave.
- Access to retail discounts and our company share scheme.
What we stand for
We’re committed to ensuring that every colleague, candidate, and member of our community experiences fair, equitable, and respectful treatment. We strive to create an environment where everyone belongs, feels valued, and is supported to thrive. If you require any assistance or reasonable adjustments during the application process, please let us know. We’re here to help.