Influencer Marketing, Senior Lead (maternity cover)

In short

We’re looking for a strategic, creatively ambitious Influencer Marketing Senior Lead to amplify and scale On’s stories through bold partnerships at all tiers. Reporting to the Senior Director of Global Brand Communications, you’ll drive the vision and execution of high-tier influencer partnerships. You’ll work cross-functionally and with regional counterparts to scale On’s impact where it matters most. You’ll bring imagination, a dedication to data-powered ideas, commercial acumen, entrepreneurial spirit and a well-honed instinct for ‘what’s next’.

Your mission

• Drive the vision and strategy for On’s Influencer programme, delivering maximum value from high-tier, long-term global partners and regional talent through clear positive leadership, prioritization and measurable goals
• Be the centre of excellence for Influencer Marketing, joining and leading conversations on Influencer strategy and approach across campaign, event and always on moments
• Continue to build On’s Affiliate and Creator programme, defining ambitious commercial targets through the lens of On’s premium brand positioning, in collaboration with On’s Organic Social, Digital and Strategy teams

Proven track record of running multiple influencer campaigns end-to-end: from brief and partner selection to launch and post-mortem

Strong commercial acumen with experience managing significant budgets

Exceptional negotiation, communication, and relationship-building skills

Data-driven mindset paired with strong creative and cultural intuition

Exceptional collaboration and communication skills. Track record of working across teams and timezones and championing the influencer marketing function internally and externally.

Adept at designing a strategy and then executing – writing briefs, shaping concepts, selecting partners and reviewing content

Skilled at defining and tracking KPIs for campaigns and content, and making clear decisions based on the results

A positive, progressive, optimistic mindset, a natural ability for simplifying, finding and inspiring solutions and driving On’s unique culture

Fluent in English

What We Offer

On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

On is an Equal Opportunity Employer. We are committed to creating a

work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.