Marketing Manager (Migrations & Customer Marketing)

Marketing Manager (Migrations & Customer Marketing) 

✨ About us: 

Established in 1998, Joblogic is the UK’s #1 Field Service Management (FSM) software platform. We are a global business with offices in the UK, Pakistan, and Vietnam. Since our management buy-out in 2013, we have grown from ~£500K ARR to £35M+ ARR and expanded our team from 11 to 500+ people. 

Recently, we secured a strategic growth investment from Vista Equity Partners — a global technology investor specialising in enterprise software. This investment includes over £100 million in new primary capital and will fuel our next phase of growth by accelerating our AI-first roadmap, expanding our platform into CAFM (Computer-Aided Facilities Management) capabilities, and supporting our expansion across Europe and beyond. 

With Vista’s backing, we’re transforming from a successful UK business into a global scaling SaaS rocket ship, and we’d love for you to join us on our journey to £100M ARR across international markets. 

Joblogic provides software to service contractors who install and maintain the built environment. Our platform helps businesses streamline operations, improve profitability, ensure compliance, and achieve rapid growth. 

With 100,000+ users across industries including HVAC, plumbing, electrical maintenance, facilities management, and building fabric maintenance, we are entering a new era of intelligent automation, predictive maintenance, and data-driven decision-making for service firms. 

✨ About the Role 

We are looking for a Marketing Manager (Migrations & Customer Marketing) to own how we communicate with and support customers during platform migrations. 

This is a hands-on, senior marketing role focused on guiding existing customers through change — ensuring migrations feel clear, well-managed, and confidence-building. 

You will work closely with the Migrations, Sales, Customer Success, Product, and Growth teams to deliver structured communication, education, and engagement programmes that reduce friction and increase adoption. 

This role reports into the Marketing / Growth leadership team. 

✨ What Your Main Focus Will Be 

Customer Migration Communications 

• Own end-to-end communication strategy for customer migrations 
• Develop clear email journeys, landing pages, FAQs, and guides 
• Ensure customers understand what is changing, when, and why 

Customer Education & Events 

• Plan and deliver webinars, workshops, and education sessions 
• Support small in-person or virtual customer events 
• Create enablement materials to support onboarding and transition 

Lifecycle Marketing & Engagement 

• Design structured customer journeys within HubSpot 
• Track engagement and progression through migration stages 
• Identify at-risk accounts and optimise messaging accordingly 

Cross-Functional Collaboration 

• Partner closely with: 

Measurement & Optimisation 

• Develop reporting dashboards for migration engagement 
• Track attendance, content engagement, MQLs, and adoption signals 
• Continuously improve communications based on insight and feedback 

✨ What Success Looks Like 

• Customers feel informed, supported, and confident during migrations 
• High webinar attendance and engagement rates 
• Reduced confusion and friction during platform transitions 
• Strong collaboration between Marketing, Sales, and Customer Success 
• A repeatable, scalable migration marketing playbook 

✨ What You Bring 

• Extensive amount of experience withing B2B or SaaS marketing role 
• Experience in customer marketing, lifecycle marketing, or platform communications 

You are comfortable: 

• Owning both strategy and execution 
• Operating independently in a lean team 
• Communicating clearly during periods of change 
• Balancing empathy with commercial outcomes 

✨ Nice to Have 

• Experience in SaaS migrations or onboarding marketing 
• Exposure to acquisitions or platform consolidations 
• Experience in FSM, CAFM, or facilities management industries 

✨ Joblogic Values 

• Respect 

We treat colleagues, partners, and customers with professionalism and empathy. 

• Obsession with Customers 

We focus on solving real operational problems and delivering meaningful value. 

• Accountability 

We take ownership of outcomes and hold ourselves to high standards. 

• Rethink Tomorrow 

We embrace innovation and continuously improve. 

✨ Hiring Process 

1. Initial screening with Talent Team 
2. Personality and Cognitive assessment
3. Interview with Marketing / Growth Leadership 
4. Final interview with Senior Leadership 

✨ Why Join Joblogic? 

• Join a high-growth global SaaS business 
• Play a critical role in protecting and growing ARR 
• Shape how Joblogic supports customers during change 
• Work in a collaborative, high-impact marketing team 

✨ Remuneration package and benefits: 

• Market competitive salary range – commensurate with your experience and abilities 
• Work within a global SaaS product company with strong growth momentum 
• Opportunity to work closely with international teams across UK, Pakistan, and Vietnam 

✨ How to Apply? 

If you’re motivated by growth, thrive in consultative conversations, and want to be part of a scaling SaaS success story, we’d love to hear from you. 

📩 Send your CV to: fahiza@joblogic.com or DM me on LinkedIn with your CV