Marketing Specialist

Job Title: Marketing Specialist

Location: Multiple Locations UK - Cheltenham / Cornwall

Location Type: Hybrid (3/2 home/office)

Website: https://www.wmfts.com/en/

Group: https://www.spiraxgroup.com/

Watson-Marlow Fluid Technology Solutions is part of Spirax Group, a FTSE100 and FTSE4Good multi-national industrial engineering Group with expertise in the control and management of steam, electric thermal solutions, peristaltic pumping and associated fluid technologies.

When you join us, you will be integrated into a cooperative and encouraging team, participate in challenging yet critical work, and experience ongoing growth opportunities to help you achieve your full potential. Visit our website to learn more.

Job Summary:

We are looking for a passionate and skilled Marketing Specialist to contribute to our growing success. In this role, reporting to the Marketing Campaign Manager, you will own the delivery of sector specific marketing campaigns including product launches by co-ordinating activities, managing timelines and ensuring marketing materials are delivered on time.

You will work closely with cross-functional teams to implement insight-led campaigns that drive awareness and engagement. This position is ideal for someone looking to develop their marketing expertise while contributing to global initiatives and measurable results.

Key Responsibilities:

• Sector marketing campaigns: work closely with the Customer and Market Insight teams to create and deliver strategic marketing campaigns that align with business objectives for target sectors ensuring consistency and impact across all regions
• Team collaboration: Bring together a team of brand and creative, UX and web to implement marketing campaigns that drive both brand awareness and lead generation
• Product launches: Plan and deliver strategic product marketing launches as part of marketing campaigns
• Insight-led messaging: Utilise in-depth marketing research and customer insights to define effective and compelling customer messaging
• Creative: Brief and oversee the creative process for content generation ensuring alignment with campaign objectives and the brand strategy
• Customer journey: Collaborate closely with the team to develop campaign journeys, target segmentation and marketing analytics

Skills/Experience:

• At least 3 years’ experience working in a process engineering or related B2B marketing role
• Skilled in managing and coordinating multiple concurrent projects
• Ability to work autonomously to deliver results in a busy, pressurised work environment
• Solid demonstrable experience in digital marketing, with a specific focus on creating and managing complex marketing campaigns
• Demonstrated organisational skills and methodical approach to completing tasks

At Watson-Marlow, we believe in taking care of our colleagues. We offer a generous benefits package, including:

• A competitive salary
• Flexible working arrangements
• A generous holiday allowance
• Three days’ paid volunteering leave
• Life assurance
• Additional support and benefits through our Everyone is Included Group Inclusion Plan

Everyone is Included at Spirax Group

We are passionate about creating inclusive and equitable working cultures where everyone can be themselves and achieve their full potential. For us, that means supportive teams and strong relationships where everyone’s contribution is valued - across social and cultural backgrounds, ethnicities, ages, genders, gender identities, abilities, neurodiversity, sexual orientation, religious beliefs, and everything else that makes us human and unique.

We want everyone to be able to make their difference here, so we will always consider requests for flexible working.

We know that everyone needs some extra help from time to time too, so we have introduced a range of additional benefits through our Group Inclusion Commitments. These include

• Gender-neutral parental leave
• 15 days of extra paid caregiver leave
• Paid time off and support for anyone experiencing pregnancy loss or domestic abuse
• Menopause-friendly workplace principles and more

Learn more at spiraxgroup.com/inclusion.

We are also a Disability Confident Committed Employer. If you would like to apply using this scheme, please select this option in our application form.

We are an equal opportunity employer committed to fostering an inclusive and diverse workplace. We encourage candidates from all backgrounds to apply.

If you require accommodations during the application process, please let us know.

Company Overview

At Watson-Marlow Fluid Technology Solutions, part of Spirax Group, we are driven by innovation and are dedicated to creating an inclusive workplace where everyone is empowered to make a difference. As a world leader in manufacturing peristaltic pumps and associated fluid path technologies for the life sciences and process industries, we offer a wide range of products, including tubing, specialised filling systems and products for single-use applications.

Our shared Purpose is to create sustainable value for all our stakeholders as we engineer a more efficient, safer and sustainable world. Our technologies play an essential role in critical industrial processes and industrial equipment across industries as diverse as Food & Beverage, Pharmaceutical & Biotechnology, Power Generation, Semiconductors and Healthcare. With customers in 116 countries, we provide the solutions that sit behind the production of many items used in daily life, from baked beans to mobile phones!

Our inclusive culture and Values, unites us, guides our decisions and inspires us everywhere that we operate. We support our colleagues to make their difference for each other as well as customers, communities, suppliers, our planet and shareholders by creating a truly equitable working environment where everyone feels included.