Performance Marketing Manager
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About Punch
Punch is an integrated marketing agency specialising in the hospitality sector, working with exceptional brands to deliver results-driven campaigns. We’re passionate about helping brands build meaningful connections with their audiences, blending strategic insight with creative execution.
Location
At Punch we embrace work-life balance with our four-day workweek, operating from Monday to Thursday, and a hybrid work model, allowing you to spend three days in the office and one day working from home.
Purpose
To own and optimise paid media and SEO performance across our hospitality client portfolio, turning insight into action and budget into measurable growth. You’ll lead the strategic planning, hands-on delivery, and continuous optimisation of performance activity, working closely with account teams and creatives to ensure campaigns convert, not just “perform”.
Duties & Responsibilities
- Paid media management (40%): Plan, build, launch and optimise paid campaigns across Meta, Google (Search/PMax/YouTube), and other relevant platforms. Own targeting, budget allocation, testing frameworks, conversion tracking, and performance improvements against KPIs (ROAS, CPA, CPR, CVR, CTR, revenue, lead volume).
- SEO strategy & management (30%): Lead SEO performance across technical, on-page, and content-led SEO. Conduct audits, keyword strategy, content briefs, on-page optimisation, internal linking improvements, and collaborate with web/dev teams on technical fixes (indexation, CWV, redirects, sitemap/robots, schema). Drive organic growth and report on impact through rankings, traffic quality, and conversions.
- Performance reporting & insight (15%):
- Client strategy & stakeholder management (10%): Act as a trusted performance lead for our clients, translating their objectives into channel plans, presenting confidently, and recommending changes based on data. Contribute to WIPs, monthly reporting, quarterly strategy sessions, and new business pitches where needed.
- Process, standards & collaboration (5%): Improve team ways of working for performance output with templates, QA checklists, testing roadmaps, naming conventions, and documentation. Work closely with creative, digital and marketing teams to ensure performance creative and landing pages align to audience intent and maximise conversion.
What will you bring
- Proven performance marketing experience in an agency environment, owning multi-channel delivery across paid media and SEO, and confidently managing multiple accounts at once.
- Strong hands-on capability across paid and organic growth, including Meta + Google Ads campaign management, SEO audits and roadmaps, and conversion-focused landing page thinking.
- Confidence with analytics and measurement, including GA4, Google Search Console, SEMrush, Looker Studio (or similar), platform reporting, and an ability to turn data into clear, commercial insight.
- Strategic, test-and-learn mindset, with experience building optimisation frameworks (A/B testing, audience and creative iterations, budget pacing, keyword strategy) that improve results over time.
What you can expect from us:
- A salary of 30k
- A four-day working week, Monday to Thursday.
- Generous holiday allowance including a Christmas shutdown.
- Learning and development support, monthly breakfast briefings and team socials.
- Perks and recognition, plus a welcoming, collaborative studio in Leeds.
- The opportunity to shape the next phase of our agency growth and set the standard for integrated marketing in hospitality.
How to apply
Send your CV to jess@punch-hospitality.com and a short note explaining why you are the right fit for this role and for Punch Hospitality. Include examples of integrated campaigns you have led and the results achieved. We welcome candidates who can demonstrate both strategic thinking and hands-on delivery.