PPC Manager
UK Visa Sponsorship Analytics
Occupation Type
Marketing and commercial managers
Occupation Code Skill LevelHigher Skilled
Sponsorship Salary Threshold
£50,100
(£25.69 per hour)
Occupation rate applies
Above analytics are generated algorithmically based on job titles and may not always be the same as the company's job classification. You can also check detailed occupation eligibility, and salary criteria on our UK Visa Eligible Occupations & Salary Thresholds page.
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Description
Why loveholidays?
At loveholidays - we trailblaze together. We’re on a mission to open the world to everyone, giving our customers’ unlimited choice, unmatched ease and unmissable value for their next getaway. Our team is the driving force behind our role as our customers’ personal holiday expert - the smart way to get away.
We’re using progressive tech to drive cutting-edge innovation and open the world to everyone. Within our Commercial and Support teams, you'll find a place to accelerate your growth by actively seeking learning opportunities and carving your own path. You'll create impact for our future by owning projects and shaping the business strategy to reach shared goals, all within our enhanced international community of collaborative and passionate teams.
The Impact You’ll Have
Reporting to the Head of PPC, the PPC Manager will lead the PPC strategy for our new markets. This role is pivotal in establishing loveholidays as a global brand, driving customer engagement and revenue growth through tailored and localised paid search strategies.
Your Day-to-day
At loveholidays - we trailblaze together. We’re on a mission to open the world to everyone, giving our customers’ unlimited choice, unmatched ease and unmissable value for their next getaway. Our team is the driving force behind our role as our customers’ personal holiday expert - the smart way to get away.
We’re using progressive tech to drive cutting-edge innovation and open the world to everyone. Within our Commercial and Support teams, you'll find a place to accelerate your growth by actively seeking learning opportunities and carving your own path. You'll create impact for our future by owning projects and shaping the business strategy to reach shared goals, all within our enhanced international community of collaborative and passionate teams.
The Impact You’ll Have
Reporting to the Head of PPC, the PPC Manager will lead the PPC strategy for our new markets. This role is pivotal in establishing loveholidays as a global brand, driving customer engagement and revenue growth through tailored and localised paid search strategies.
Your Day-to-day
- Oversee and manage international PPC campaigns across various search engines and marketplaces
- Develop effective PPC strategies to optimise ROI, drive traffic, and increase customer acquisition
- Monitor and analyse performance metrics to forecast trends and plan PPC budgets
- Work closely with marketing and wider functions to align PPC campaigns with ongoing promotions, launches and the strategic growth direction
- Stay updated with PPC and SEM trends and industry standards to keep loveholidays at the forefront of developments
- Drive significant growth in market share and brand recognition through effective management of PPC campaigns and upper-funnel activity
- Expert, hands-on knowledge using PPC technologies and tools - most notably Google Ads, Microsoft Advertising and feed-based campaigns
- Strong proficiency in SQL, with the ability to analyse complex datasets and generate actionable insights
- Deep understanding of the customer journey, and ability to use this knowledge to optimise campaigns
- Strong skills in keyword research, audience segmentation and bidding strategies
- Experience working with Hotel-Only partners such as Google Hotel Ads, TripAdvisor, and Trivago
- Knowledge and understanding of the travel sector, including customer behaviour and seasonal trends.
- Expertise in German language would be a plus
- Introduction with a member of the Talent Team - 30 mins
- 1st Stage Interview with the Hiring Manager. virtual - 45 mins
- Final stage with key stakeholder/s including a task to present, in office - 1 hour
- Company pension contributions at 5%.
- Individualised training budget for you to learn on the job and level yourself up.
- Discounted holidays for you, your family and friends.
- 25 days of holidays per annum (plus 8 public holidays) increases by 1 day for every second year of service, up to a maximum 30 days per annum.