Senior Account Director - PR
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About Black Diamond
We are an integrated media & communications agency of 45+ working for and partnering with some of the best tourism boards, travel companies and airlines partners in the world, including Visit California, Destination New South Wales, Los Cabos and Tahiti Tourism.
We occupy a unique niche as the only full-service travel and tourism specialist agency in the UK offering Creative, Media, PR & B2B services. We have been awarded for some of the most effective creative, integrated and experiential campaigns in travel and tourism.
We were recently acquired by one of the US’s most exciting travel and tourism consultancies and are working closely with them on our next phase of growth and expansion.
The role
The PR Senior Account Director is responsible for establishing a strategic vision for both clients and internal teams. Deputising to the Head of PR and Communications and a key leader of the PR team, the PR Senior Account Director is a mentor to the PR team invested in the professional success and development of every team member, and the financial success and growth of all PR accounts.
The PR Senior Account Director is responsible for ensuring the PR team meets and exceeds expectations. The position is also responsible for delivering innovative campaigns, personnel development and strong financial management to meet clients’ and Black Diamond’s goals. Strategic thinking, future-mapping and being solution-oriented is key to the role.
The PR Senior Account Director is a part of the Black Diamond senior team, delivering ideas and input which contribute to wider business goals, championing the agency’s values and brand and representing Black Diamond within the industry.
No day to day is the same at Black Diamond, but the role will involve:
Leadership & Team Development
- Mentor and develop the PR team, fostering a supportive, high-performing environment
- Manage and coach direct reports, supporting their growth through regular feedback and performance reviews
- Identify training needs and lead development sessions where appropriate
- Ensure internal processes run smoothly and introduce improvements where needed
Agency Leadership
- Contribute to the senior PR leadership team and wider agency strategy
- Represent Black Diamond at industry events, panels and media engagements
- Identify growth opportunities across client accounts
- Champion the agency’s values, reputation and brand in the industry
Client Leadership
- Serve as the senior strategic lead across accounts, providing creative and communications counsel
- Build strong client relationships and act as a trusted advisor to senior stakeholders
- Develop and guide communications strategies aligned to client business goals and measurable ROI
- Lead crisis communications when needed and proactively manage potential issues
- Identify partnership, media and brand collaboration opportunities
- Oversee account budgets, reporting, performance and profitability
Media & Industry Engagement
- Maintain strong relationships with key UK & Ireland travel and lifestyle media
- Host and meet with senior journalists to share client news and opportunities
Business Development
- Support new business opportunities through networking, research and lead generation
- Manage RFP responses and collaborate across teams to develop proposals
Office days (full company) are Tues, Weds & Thurs. WFH days are Monday & Friday, but the office is always open for staff. Core office hours are 10am-5pm, with flexibility to work the additional hours as you wish between 8am - 7pm. We also offer flexibility for things like childcare.
About you
You are a strategic PR leader who knows how to balance big-picture thinking with hands-on delivery. Comfortable leading complex campaigns, teams and client relationships, you bring strong judgement, professionalism and a calm, solutions-focused approach - particularly when working in fast-moving or high-pressure situations.
A confident and supportive leader, you enjoy mentoring others and creating an environment where people can do their best work. You build trust quickly, communicate clearly and work collaboratively across teams and disciplines to deliver strong results for clients and the agency.
You are highly organised with strong project and financial management skills, able to oversee multiple accounts, budgets and priorities while keeping standards high. Analytical and proactive by nature, you use insight, industry knowledge and data to guide decisions and identify opportunities for growth.
You are also a trusted advisor to clients, able to offer strategic counsel, navigate challenges and lead crisis communications when required. With strong emotional intelligence and self-awareness, you approach relationships with professionalism, cultural awareness and integrity, representing both your clients and Black Diamond with credibility across the industry.
Above all, you are adaptable, dependable and solutions-focused, bringing curiosity, initiative and sound judgement to everything you do.
Black Diamond Benefits
- Opportunities for international travel
- Companywide profit share scheme (upon being at the company 6 months)
- Weekly free snacks in the office (fruit, popcorn, cereal bars etc)
- Bike to work scheme
- Wellness hour on a Friday where we start at 10am
How to apply
To apply, please send your CV and a 1-page covering letter to emma@blackdiamond.co.uk with the subject line ‘Senior Account Director - PR'. Please note that applications via LinkedIn will not be accepted.
Salary
Dependent on experience