Senior Marketing Manager - 12 Month FTC
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Accepting applications until:
8 May 2026Job Description
Your Role: Senior Marketing Manager
At Global, we're home to some of the UK's biggest and most loved media brands - from Heart and Smooth to Global Player and our Podcast slate, across titles like The News Agents and My Therapist Ghosted Me.
We're after a Senior Marketing Manager to help shape and deliver brilliant work across this portfolio. It's a broad role - covering strategy, media and creative - and it's about making sure campaigns are well thought through, well-made and land in a way that feels right for each brand and its audience.
Brand management is a big part of this role too. You'll help make sure our brands are showing up in the right way, staying consistent and evolving in a way that feels true to who they are.
Day to day, you'll be working closely with teams across Content, Product, Brand Design and the wider business - helping join the dots and keeping great work moving forward.
Key Responsibilities
Campaign development and delivery (25%)
Develop and deliver marketing campaigns across Heart, Smooth, Global Player and the Podcast slate
Work across strategy, media and creative to build campaigns that are clear, effective and audience-first
Own campaigns from idea to launch — keeping delivery on track across timelines, feedback, approvals and rollout
Work with agencies and internal teams to develop strong creative and assets across multiple touchpoints
Strategy, media and insight (25%)
Help shape briefs using insight, performance data and business objectives
Make sure campaigns are built on clear thinking and set up to deliver against the right goals
Use audience, brand and performance insight to inform creative development and campaign planning
Help build joined-up plans that balance brand ambition with effective, well-targeted delivery
Brand management (25%)
Help shape how our brands show up — making sure they feel distinctive, consistent and right for their audience
Support day-to-day brand management across the portfolio, helping maintain clear positioning, tone and creative consistency
Help develop brand expression across campaigns and wider marketing activity
Help bring refreshes, rebrands, launches and key brand moments to life in market
Work closely with Brand Design to make sure everything is on brand, well crafted and creatively strong
Stakeholder and agency management (25%)
Build strong working relationships across the business and work collaboratively with key stakeholders
Manage agencies and partners to deliver high-quality work to brief and on time
Present ideas and plans clearly to senior and board stakeholders, and keep projects and conversations moving at pace
Bring people with you and help maintain high standards across everything you work on
What You’ll Love About This Role
Think Big: work across a portfolio of much-loved brands in a role with real variety, visibility and creative opportunity
Own It: Taking the lead on campaigns from brief to launch, with accountability for quality, pace and delivery across every stage
Keep it Simple: Turning strategy, insight and creative into clear, effective plans that keep teams aligned and work landing brilliantly
Better Together: You'll be part of a team that genuinely cares about great work — and about making marketing that connects with audiences in the right way.
What Success Looks Like
In your first few months, you’ll have:
Responsibility for developing and delivering marketing campaigns across Heart, Smooth, Global Player and the Podcast slate - making sure our work is strategically grounded, creatively strong and brilliantly delivered
Worked across the full marketing mix - from shaping strategy and media plans, to developing creative, managing delivery and looking after the brands day to day.
What You’ll Need
Strong experience in brand marketing, campaign development or a broad marketing role
Comfortable working across strategy, media and creative
A solid understanding of brand management and what it takes to build consistent, distinctive brands
Good creative instinct and a clear sense of what makes work cut through
Confident managing campaigns with lots of moving parts
Experience working with agencies and cross-functional teams
Strong communication and stakeholder management skills
Organised, detail-oriented and happy to get stuck in
Collaborative, proactive and comfortable working at pace
Coaching and Development: Nurturing talent by empowering and guiding individuals to unlock their potential
Building Trust: Creating and maintaining an inclusive environment where diverse views and experiences are welcomed and celebrated in your team