Senior Sales Manager; TV Distribution, EMEA
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About the job
The Team
Avalon’s dedicated Distribution arm licenses programmes and formats worldwide. With over 4,000 episodes and sales in 150+ countries, it brings deep expertise across comedy, entertainment, dramedy and factual. Its success is driven by the combined strength of a five-member specialist team.
Key Responsibilities
The Senior Sales Manager, Distribution, drives revenue across key territories, meets targets, and develops new income streams and client relationships. The role blends commercial focus with operational oversight, ensuring contracts, deliveries, RMS updates and internal communications are accurate, timely and aligned with global objectives. It also keeps the department and senior leadership fully informed on all deals, including during periods of absence.
Specific Duties
- Strategic Sales + Revenue Growth
- Drive revenue across key territories, meeting or exceeding targets.
- Lead complex, high-value negotiations across the slate.
- Shape and deliver regional strategies aligned with global goals.
- Own sales forecasting, and lead territory and buyer development.
- Build launch strategies for new scripted and unscripted titles.
- Partner with SVP Global Formats and Programme Sales on format deals.
- Focus on territories agreed with the Head of Distribution (initially Nordics, DACH, CEE and others).
Client + Partner Relationships
- Build senior relationships with broadcasters, platforms and emerging buyers.
- Represent Avalon at key markets and festivals (e.g. MIPCOM, Series Mania, NEM, London Screenings).
- Act as lead contact for priority clients, ensuring smooth execution and long-term partnerships.
Operational Administration, Systems + Internal Communication
- Manage end-to-end deal processing, including contracts and delivery tracking.
- Maintain accurate, up-to-date records across RMS, sales trackers, availability lists and CRM.
- Implement new systems and tools as required.
- Ensure clear, accurate communication of deal terms across legal, finance, operations and marketing.
- Keep stakeholders fully informed on all deals, including during absence.
- Support forecasting and reporting with reliable sales data.
- Collaborate across teams and support senior colleagues as needed.
Attention to Detail + Compliance
- Maintain high standards across all documentation, systems and reporting.
- Identify and resolve issues early to avoid risk.
- Ensure compliance with internal policies and contractual obligations.
- Keep stakeholders informed at every stage, securing approvals where required.
About You
- Proven track record in international content distribution, spanning scripted and unscripted tape and format sales.
- Strong attention to detail with excellent organisation.
- Solid understanding of distribution operations, systems and workflows.
- Confident negotiator and relationship manager, experienced with senior stakeholders.
- Clear, effective communicator, keeping teams and leadership aligned on deal progress.
- Collaborative, working seamlessly across legal, finance, operations and marketing.
Avalon
Avalon is a multi-award-winning talent management, television production and live promotion group, with offices in London, Los Angeles and New York. Alongside Artists Rights Group and The Agency, it represents a diverse roster of actors, comedians, writers and directors, including Academy Award, BAFTA, Emmy, Tony and Olivier winners.
Our core values help define our purpose and are at the essence of what we do and shape our culture.
We are always on the lookout for exceptional talent. Avalon is committed to creating a diverse environment and proud to be an equal-opportunity employer. We encourage applications from individuals from underrepresented groups. Regardless of your race, colour, religion, sex, national origin, sexual orientation, gender identity, disability, age, or veteran status, you are welcome at Avalon.
What We Offer:
- Cycle to work scheme
- Income protection scheme
- Life assurance
- Pension scheme
- Employee assistance programme
- Competitive holiday allowance
- Season ticket loans
- Regular staff socials, seasonal parties, tickets for our Live gigs, Monday breakfasts and more