Social Strategist
UK Visa Sponsorship Analytics
Occupation TypeBusiness associate professionals not elsewhere classified.
Occupation Code Skill LevelMedium Skilled
Sponsorship Salary Threshold
£41,700
(£21.38 per hour)
Standard minimum applies
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Description
Who we are
AnalogFolk is a global next generation creative group that is purpose-built to help brands thrive in the post-digital age. We are proud to be a strategic partner to brands such as HSBC, L’Oréal, Galderma, Meta, Guinness and Costa Coffee and to have been awarded both Campaign Magazine’s Global Innovation Agency of the Year and a Contagious Magazine Pioneer.
We combine strategy, creativity and technology to help brands grow in a fragmented, fast-moving world. At the heart of our approach is a belief that brands must not only be seen, but felt, shared and experienced in ways that are culturally relevant, personally meaningful and consistently delivered.
We’re growing our London team and looking for people who don’t just follow culture, but interrogate it, question it, and help brands meaningfully participate in it.
Overview
As a Social Strategist, you will be responsible for developing and executing strategic social media plansto enhance brand awareness, engagement, and overall digital presence for our clients.
You will work closely with cross-functional teams, including delivery, content creators and creative, to develop and implement social media campaigns that align with our clients goals and objectives.
Your role will involve analyzing social media data, identifying trends, and utilizing industry best practices to optimize social media content and strategies.
WHAT YOU’LL DO / Roles & Responsibilities
Social Media Strategy Development
AnalogFolk is a global next generation creative group that is purpose-built to help brands thrive in the post-digital age. We are proud to be a strategic partner to brands such as HSBC, L’Oréal, Galderma, Meta, Guinness and Costa Coffee and to have been awarded both Campaign Magazine’s Global Innovation Agency of the Year and a Contagious Magazine Pioneer.
We combine strategy, creativity and technology to help brands grow in a fragmented, fast-moving world. At the heart of our approach is a belief that brands must not only be seen, but felt, shared and experienced in ways that are culturally relevant, personally meaningful and consistently delivered.
We’re growing our London team and looking for people who don’t just follow culture, but interrogate it, question it, and help brands meaningfully participate in it.
Overview
As a Social Strategist, you will be responsible for developing and executing strategic social media plansto enhance brand awareness, engagement, and overall digital presence for our clients.
You will work closely with cross-functional teams, including delivery, content creators and creative, to develop and implement social media campaigns that align with our clients goals and objectives.
Your role will involve analyzing social media data, identifying trends, and utilizing industry best practices to optimize social media content and strategies.
WHAT YOU’LL DO / Roles & Responsibilities
Social Media Strategy Development
- Develop comprehensive social media strategies that align with the our clients overall marketing and communication objectives. This includes setting goals, defining target audience, selecting appropriate social media platforms, and determining content themes and messaging strategies.
- Collaborate with content creators and graphic designers to develop engaging and impactful social media content, including text, images, videos, and other multimedia assets. Ensure the content is aligned with the brand voice and resonates with the target audience.
Campaign Planning and Execution
- Plan and execute social media campaigns across various platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube. Monitor campaign performance, make data-driven adjustments, and optimize campaigns for maximum impact
- Monitor social media channels to identify trends, insights, and opportunities. Utilize social listening tools to gather customer feedback, monitor brand sentiment, and gain insights into industry trends and competitor activities. Translate data into actionable recommendations to improve social media strategies.
- Utilize social media analytics tools to track and measure the effectiveness of social media campaigns. Generate regular reports that highlight key performance indicators (KPIs), provide insights, and make data-driven recommendations for continuous improvement.
- Stay informed about emerging social media trends, platform updates, and industry best practices. Continuously explore new opportunities and technologies to enhance social media strategies and drive innovation.
- 3-5 years’ experience in a social media or digital strategy role, ideally within a creative or integrated agency.
- Strong understanding of social-first thinking, with the ability to develop platform-native ideas across Instagram, TikTok, LinkedIn, and emerging channels.
- Proven experience contributing to and owning elements of social strategies, from insight gathering through to execution and optimisation.
- Confident translating brand positioning into engaging, culturally relevant social content.
- Good understanding of internet culture, trends, and audience behaviours, with the ability to identify opportunities for brands to show up meaningfully.
AnalogFolk is part of the AnalogFolk Group (AFG) an independent marketing and technology group. Our mission is to use digital to make the analog world better. We strive to create experiences that are remarkable and fundamentally valuable. These are our values that we ask of all our Folk…
Our Values:
Stay Restless - Always strive for better to push the boundaries of what’s possible.
Expect Remarkable - Go beyond the expected to create something worthy of remark. Accept nothing less.
Make Change - In everything you do, find a way to make a positive impact.
Do Good - Don’t talk about ideas that create progress. Make them. If something isn’t working, be the agent of change.
Be You - Bring all of yourself and make this place your own. In return, welcome all others.
And a final few things….
At AnalogFolk, we believe in equal opportunities for everyone. We’re committed to building a workplace that’s authentically diverse, representative, inclusive and respectful. That’s why we welcome all applications regardless of race, religion or belief, sex, gender identity, sexual orientation, age, political affiliation, family, or parental status.
Don’t meet every single requirement for the job role? No big deal. If what we’re doing here at AnalogFolk excites you and you’re passionate about learning, we want to hear from you. You may still be the right fit for the role, or another one.
If you love
the sound of the role but need flexibility to meet other commitments, just let us know – we try to make this happen whenever we can.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.