TeamViewer provides a leading Digital Workplace platform that connects people with technology—enabling, improving and automating digital processes to make work work better. Our software solutions harness the power of AI and shape the future of digitalization.
We believe that our diverse teams and strong company culture are key to the success of our products and technologies, that hundreds of millions of users around the world and around 645,000 customers across all industries rely on. With more than 1,900 employees worldwide, we celebrate the unique perspectives and talents that each individual brings to the table and foster a dynamic work environment where new ideas thrive. Are you ready to join our team and make an impact?
Responsibilities
As a Campaign Manager Lifecycle Marketing, you will play a critical role in strengthening relationships with free users, prospects, and existing customers by developing and executing targeted, data-driven marketing programs across the entire lifecycle.
You will work closely with cross-functional teams, including Global Campaign, Product Marketing, Customer Lifecycle, and Content teams, to drive user adoption, engagement, retention, and expansion.
Your goal is to guide users through every stage of their journey—from first interaction to long-term advocacy—turning them into customers and loyal brand advocates while showcasing TeamViewer’s value.
- Develop and implement initiatives to drive user activation, engagement, retention, and freemium-to-paid conversion.
- Build and execute lifecycle marketing campaigns and user journey strategies across multiple touchpoints, including email and in-product messaging.
- Create and manage end-to-end lifecycle flows, including onboarding, feature adoption, re-engagement, and upsell campaigns.
- Analyze and monitor key performance metrics (e.g., conversion rates, usage KPIs, feature adoption, retention, engagement, and NPS) to measure and optimize campaign performance.