Creative Lead - Brand Campaigns
UK Visa Sponsorship Analytics
Analytics are greyed out due to low classification confidence (43.0%).
Occupation Type
Advertising and marketing associate professionals
Occupation Code Skill LevelMedium Skilled
Sponsorship Salary Threshold
£41,700
(£21.38 per hour)
Standard minimum applies
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Description
OVERVIEW:
Brand Campaigns → High‑Energy, High‑Tempo Moments
Gymshark’s product drops and brand energy moments are when attention is highest and culture moves fastest.
As our Creative Lead for Brand Campaigns, you’ll bring momentum, excitement and creative rigour to these high-pressure, high-volume moments.
This role leads creative across frequent new product drops, launches and key brand energy moments, operating at speed and volume without sacrificing taste or craft. They translate the wider brand world into bold, distinctive and channel-first creative, while putting the right creative frameworks, rhythms and decision-making in place to ensure quality and coherence are sustained month after month.
This role is ideal for someone who thrives in a high-tempo environment, sets the creative bar high, and knows how to deliver consistently exceptional work under pressure.
WHAT YOU'LL BE DOING:
Brand Campaigns → High‑Energy, High‑Tempo Moments
Gymshark’s product drops and brand energy moments are when attention is highest and culture moves fastest.
As our Creative Lead for Brand Campaigns, you’ll bring momentum, excitement and creative rigour to these high-pressure, high-volume moments.
This role leads creative across frequent new product drops, launches and key brand energy moments, operating at speed and volume without sacrificing taste or craft. They translate the wider brand world into bold, distinctive and channel-first creative, while putting the right creative frameworks, rhythms and decision-making in place to ensure quality and coherence are sustained month after month.
This role is ideal for someone who thrives in a high-tempo environment, sets the creative bar high, and knows how to deliver consistently exceptional work under pressure.
WHAT YOU'LL BE DOING:
- New Product Drops & Brand Energy
- Lead creative direction for high-frequency product drops, launches, and brand moments while maintaining a high creative standard.
- Concept bold ideas for peak attention moments, maintaining clarity and craft under tight timelines.
- Ensure campaigns are channel-first, particularly for social, with ideas that flex across formats and platforms.
- Build cohesive ecosystems around launches across paid, owned, and earned channels.
- Lead campaign teams in a fast-paced environment, setting clear direction to protect quality at speed.
- Establish creative standards and frameworks that enable consistent output at scale.
- Mentor creatives to strengthen conceptual thinking, craft, and confidence under pressure.
- Partner closely with the Head of Creative to deliver Gymshark’s most visible moments.
- Work closely with Product, Marketing, Social, and Production teams to deliver launches with clarity and momentum.
Essential:
- Extensive senior-level experience leading brand awareness and long-term storytelling, delivering high-quality creative at scale and pace.
- Proven ability to define and protect a cohesive brand world across multiple platforms as output volume grows.
- Strong art direction and narrative judgement, with a portfolio demonstrating sustained brand-building work, craft and creative standards.
- Deep understanding of social platforms and behaviours, shaping brand storytelling that remains distinctive within fast-moving cultural environments.
- Strong cultural awareness, translating nuanced insights into creative direction that feels authentic and aligned with the brand.
- Experience leading and developing senior creatives, setting clear standards and driving high-quality output in high-volume environments.
- Able to balance strategic brand thinking with hands-on creative leadership, ensuring ideas are strong and executable at speed.
CLOSING DATE: Monday 16th March 2026
As a part of the interview process you will receive a detailed JD and a meeting with the Brand TA Manager who will be able to answer any questions you may have relating to this opportunity.
BELONGING AT GYMSHARK.
Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email talent@gymshark.com.
About Us.
We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.
THE PERKS.
THE PERKS.
- Standard benefits include:
- Performance-based Bonus opportunity
- Funded Healthcare benefit
- 25 days holiday, additional day for your birthday & Bank Holidays
- Contributory Employer pension scheme
- Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading
- Gymshark Employee Discount & long service awards
- Access to High Street cashback and discounts
- Financial, Physical and Mental Wellbeing Support
- Gym Membership to The Lifting Club (LC)
- Onsite lunch provision & coffee bars
- EV charge points available
- Office location specific benefits include (LDN):
- Funded multi-site fitness membership