Digital Lead Generation Manager
UK Visa Sponsorship Analytics
Occupation Type
Telephone salespersons
Occupation Code Skill LevelIneligible
Sponsorship EligibilityIneligible for Sponsorship
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Description
Are you a digital marketing professional with a passion for driving growth through innovative lead generation strategies? We’re looking for a Digital Lead Generation Manager to join our team and play a key role in shaping our business growth through digital channels.
Role title: Digital Lead Generation Manager
Reports to: Senior Digital Manager
Location: London
Hours of work: Full time, with 3 days per week in the office
SMCR Function: Conduct
Purpose of role
Support business organic growth strategy through lead generation opportunities across all digital channels with focus on referral opportunities, new business through key lead generation partners and new lead nurturing opportunities.
Key Responsibilities
Role title: Digital Lead Generation Manager
Reports to: Senior Digital Manager
Location: London
Hours of work: Full time, with 3 days per week in the office
SMCR Function: Conduct
Purpose of role
Support business organic growth strategy through lead generation opportunities across all digital channels with focus on referral opportunities, new business through key lead generation partners and new lead nurturing opportunities.
Key Responsibilities
- Use client review data to identify and deliver new business opportunities through referral schemes and existing clients. Develop and execute online campaigns to support advisers with new business generation, to meet new business targets
- Work with key 3rd party lead generation provider to generate new business opportunities and drive continual growth of the channel
- At least 5 years digital marketing experience
- Proven track record in developing and implementing end to end digital lead generation strategies
- Experience and skills in lead capture methods and lead nurturing tactics
- Solid understanding of multiple digital channels and/or deep knowledge of PPC, email marketing, social media or affiliate marketing
- Practical experience with marketing automation and analytic tools especially Hubspot and Google Analytics
- Experience within the financial services industry
- Understanding of GDPR, PECR, and other data privacy regulations, plus appreciation for FCA regulations and principles for consumer outcomes.
- Ability to think strategically
- Team and stakeholder collaboration - experience working with sales, content and design teams both internal and external
As an FCA regulated Company, Ascot Lloyd are required to adhere to the Senior Managers and Certification Regime (SM&CR), to develop a culture where employees take personal responsibility for their own actions.
Individual Conduct Rules
- You must act with integrity
- You must act with due care, skill and diligence
- You must be open and co-operative with the FCA, PRA and other regulators
- You must pay due regard to the interests of customers and treat them fairly
- You must observe proper standards of market conduct
- You must act to deliver good outcomes for clients
If you’re excited about using your digital expertise to drive meaningful growth, we’d love to hear from you. Apply today and help shape the future of digital lead generation at Ascot Lloyd.