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Lead the planning and execution of brand activations across key international markets with a big focus on U.S
The role is responsible for IRL experiences – retail moments, pop ups, fashion events, influencer initiatives and cultural campaigns that drive awareness, social engagement and sales.
The ideal candidate has strong experience in fashion background targeting the Gen Z consumer and thrives in a fast-paced environment. They must understand how to translate brand strategy into impactful consumer experiences whilst remaining on-brand and in budget. A strong understanding of the U.S market is key.
Key Responsibilities