Marketing and Communications Officer

The Company

Propertymark is the leading professional body for estate and letting agents, commercial agents, auctioneers, valuers, and inventory providers comprising over 19,000 members. We are a member-led organisation with a Board comprising practising agents. We work closely with our members to set professional standards through regulation, accredited and recognised qualifications, an industry-leading training programme and mandatory Continuing Professional Development. 

Propertymark operates a hybrid working week: 3 days in the Warwick office and 2 days working from home.

Job Purpose

Propertymark uses content-led marketing and SEO to engage members of the public involved in property transactions and to signpost them to our members. We operate a culture of continuous improvement, using insight and performance data to reach and serve our target audiences.

As part of our content-led marketing team, this role is responsible for creating, repurposing, and distributing high-quality written and designed content across all channels. Reporting to the Marketing and Communications Manager, you will play a key role in improving reach and meaningful engagement across our website, social media platforms, and email marketing activity.

Main duties and responsibilities

• Delivery marketing activity in line with agreed strategies, including B2C marketing to promote the Propertymark offer to target audiences; B2B marketing to support membership and the professional development of estate and letting agents, auctioneers, commercial agents, and inventory professionals.
• Research, write, and publish high-quality, relevant content tailored to defined target audience
• Extract, interpret and condense information to produce clear and engaging news articles.
• Understand and distil complex material, including property and education legislation, translating it into effective marketing emails and articles.

Job requirements/skills

The Marketing and Communications Officer role requires a minimum of three years’ experience in a marketing communications environment, alongside exceptional organisational skills, initiative, and the ability to generate a high volume of high-quality content. The role is varied and fast-paced, and requires the ability to multitask, manage competing priorities, and work effectively under pressure.

You will demonstrate strong written and verbal communication skills, be highly self-motivated, and work well both independently and as part of a team. Excellent attention to detail is essential.

Education / Experience

Essential criteria

• A minimum of three years’ experience in a marketing communications role.
• Strong written and verbal communication skills, with excellent attention to detail.
• Proven ability to distil and repurpose complex information into clear, engaging marketing messages for different B2B and B2C audience segments.
• Demonstrable experience of producing regular, relevant, high-quality content across multiple marketing channels.
• Experience planning, creating, and distributing bulk email communications.
• Proficiency in Dotdigital, including managing audience lists, building campaigns, and using reporting tools.
• Experience scheduling and managing social media content using Hootsuite or similar tools.
• Strong organisational skills, initiative, and the ability to manage competing priorities in a fast-paced environment.
• Ability to work effectively both independently and as part of a team.
• Confidence working with a wide range of internal and external stakeholders.
• Flexibility to respond to emerging events and reprioritise work accordingly.

Company Benefits

• Healthcare cash plan
• Insurance cover, four times annual salary
• Five per cent employer contribution pension plan
• Generous annual leave allowance rewarding length of service, with an additional day of birthday leave
• Corporate bonus to reflect business performance
• A variety of regular social events to help staff get to know each other, stay in touch, and have fun
• Easy access location with free parking, fruit, and refreshments with fully equipped break facilities
• Propertymark operates a hybrid working week: 3 days in the Warwick office and 2 days working from home.

For further details: https://www.propertymark.co.uk/about-us/jobs-at-propertymark.html

To apply, send your CV and one-page cover letter to jobs@propertymark.co.uk