Marketing Manager | Specialist Care Provider
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Marketing Manager | Specialist Care Provider
£45,000 p.a
Hertfordshire
Full Time Permanent
Are you a marketing professional with experience working within the care sector?
Would you like to join a business with exciting plans to continue expanding their services across the region?
Compass Associates are currently working in partnership with a highly reputable supported living provider for adults with complex needs across the South of the UK. The business are currently going through an exciting period of growth, and as a result are looking for a strong Marketing Manager with sector-specific expertise to spearhead this exciting period of expansion. The successful applicant will oversee the full marketing strategy, whilst providing valuable insight to senior stakeholders across the business.
Responsibilities:
- Lead the implementation and ongoing development of the marketing and communications strategy
- Identify opportunities to strengthen organisational reputation, visibility and engagement across target audiences
- Work collaboratively with senior colleagues and operational teams to ensure marketing activity supports occupancy, referrals, recruitment and partnerships
- Lead the rollout, governance and continued development of brand guidelines and visual identity
- Oversee their digital presence, including social media channels, website content and online listings
- Develop and manage a structured social media strategy across platforms including Instagram and LinkedIn
- Manage the organisation’s CRM marketing system to support structured communications and audience engagement
- Oversee monitoring of relevant portals and sources for tender opportunities and frameworks.
- Manage the marketing inbox and oversee responses to enquiries where appropriate
Requirements:
- Marketing experience within the health and social care sector (ideally in a supported living environment)
- Experience developing and delivering marketing strategies, campaigns or communications plans
- Ability to analyse marketing performance metrics and use insights to improve activity and engagement.
- Strong stakeholder engagement skills and confidence working collaboratively across teams
If you would like to be considered for this exciting opportunity, please contact Simon Codling directly on 0161 241 7686 or alternatively email an updated CV to scodling@compassltd.co.uk
Recommendations:
Compass Associates Ltd is acting as a Recruitment Consultancy for this permanent vacancy; we offer £500 worth of vouchers for any successful recommendations.