Performance Marketing Director
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We're looking for a Performance Marketing Director to take our customer acquisition engine to the next level. In this role, you'll lead Omaze's global performance marketing strategy 74owning growth across all paid channels and driving measurable business impact. Reporting to the VP of Growth, you'll play a key role in scaling our marketing efforts as we grow our audience and expand internationally.
You'll bring a strong mix of strategic thinking and hands-on experience, with a focus on building scalable programs, improving efficiency, and uncovering new growth opportunities. Working closely with our Product, Analytics, Creative, and Brand teams, you'll ensure our campaigns are optimized end-to-end 74from first click to conversion. This is a great opportunity for someone who thrives in a fast-paced, high-growth environment and wants to combine performance with purpose.
What You'll Be Doing
- Develop and execute comprehensive performance marketing strategies across ATL, paid social, paid search, programmatic, affiliate, and emerging channels.
- Lead and manage a high-performing team and agency partners.
- Own customer acquisition targets and optimize LTV to CAC across all paid media efforts.
- Work cross-functionally with Creative, Product, Data, and Brand teams to build high-converting campaigns and landing pages.
- Leverage data and analytics to inform decision-making, run A/B tests, and iterate on strategies to improve CAC and LTV.
- Monitor industry trends and emerging platforms to keep Omaze ahead of the curve in digital marketing innovation.
- Establish scalable processes for campaign planning, execution, reporting, and budget management.
About You
- Demonstrable performance marketing experience, ideally in e-commerce, scale-ups, or digital consumer brands
- Proven success managing large budgets across multiple paid media channels with a track record of driving efficient growth.
Company Benefits
- Generous stock options scheme
- 25 days annual leave PLUS Bank Holidays
- Private medical and dental insurance
- 9% employer pension contributions, when you contribute at least 2%
- A generous personal learning and development budget each year to use on training courses, conferences and professional memberships
- Personal equipment budget to work from home
- Enhanced family leave policies
- Life assurance of 4x your salary
Interview Process
- TA Screen
- HM Interview
- Case Study with Data Team & HM
- Leadership Interview