About Us
Club L London is the next-generation online fashion retailer for the forward-thinking woman. Conceptualised and crafted in-house and abroad, we specialise in accessible luxury and unique designs of unrivalled quality to flatter all figures. From prom to occasion, am to pm, maternity, bridal and more, we deliver an engaging customer experience that connects our global community of diverse consumers, international fashion influencers and content creators with new and exciting collections dropping each week.
The Role
This position can be based at our headquarters in Manchester, UK or Dubai, UAE.
The Social Media Manager will play a pivotal role in developing and leading Club L London’s global campaign and social strategy, managing and overseeing the social and content team. Working closely with the Head of Marketing and Brand Director, you will help define overall strategy while delivering best-in-class campaign rollouts across all social touchpoints, maximising reach, engagement, and impact, and driving the Club L brand vision forward.
Immersed in social trends, fashion, and platform innovation, you will continuously develop fresh, creative ideas that keep Club L industry-leading. You will thrive in a fast-paced environment, collaborate cross-functionally, and communicate clearly. With a creative, solution-focused mindset, you will engage in cultural conversations, respond quickly to trends, and use social listening to gain deeper audience insight.
Roles And Responsibilities
- Develop and deliver the brand’s social media strategy, setting clear KPIs relevant to each channel aligned to brand and commercial objectives, including follower growth, engagement, and reach.
- Lead social activity across key platforms including Instagram, TikTok, Facebook, Pinterest, YouTube, and Snapchat, while continuously identifying new and emerging opportunities.
- Conceptualise innovative, social-first concepts that compliment Club L’s wider campaigns, building on the initial concept but giving them a social first approach. Mapping out these campaigns across each social channel in line with the brand vision and campaign strategy and managing end to end.