Marketing Campaign Manager

We’re building a new strategic marketing function within our marketing team with the ambition to be excellent at marketing our full range of high-quality products. You will play a crucial role in developing this new function, supporting growth within the business, and getting our products in front of our customers.

This role will suit someone who genuinely enjoys marketing, and likes to understand products, customers, and the best channels to reach them. You have an opportunity to think creatively about building effective campaigns and take real ownership of them.

As Campaign Manager, you turn our product launches, go-to-market plans, and brand-raising priorities into campaigns that reach the right audiences and deliver measurable results - across Integral Memory, Integral LED, and our Integral brand. You’ll own each campaign through its full life from planning, to going live, to the results afterwards - and you’ll use what the data tells you to make the next one better.

You will sit within the strategic marketing team, working closely with the Marketing Director, the Product Marketing Manager, and Marketing Operations. You will brief and draw on the production team for assets, and partner with sales and product managers to ensure products and customers are understood so every campaign lands with the audience it was built for.

Responsibilities

• Plan and run end-to-end marketing campaigns across all three brands (Integral Memory, Integral LED, and Integral), bringing product launches, go-to-market plans, and strategic priorities to life in market.
• Deliver brand- and knowledge-raising campaigns - thought leadership, education, and awareness activity - that build our reputation and reinforce a single, consistent brand backbone, always within our brand guidelines, as part of the team’s shared ownership of brand.
• Build campaign plans with clear objectives, audiences, channels, timelines, and success measures, agreed up front with the Marketing Director.

About us:

Integral Memory PLC is a long-established and fast-growing company founded in the UK over 35 years ago with offices in London and Europe. Our award-winning products are sold by resellers in more than 50 countries worldwide and are trusted by large corporations, government departments, and educational institutions. ­­­­

What makes Integral a great place to work? When we speak face-to-face with our staff, they always say that it's the people. We work collaboratively, all pitching in to achieve shared goals and supporting each other to take on responsibility. Our culture is friendly and approachable, with colleagues who care about the outcomes of their work.

We're a mid-size, financially secure business - not a large corporate - and that means people in the company can see the material impact of the work they do every day. We also have a strong history of progression within the business, evidenced by the number of senior staff who started out in entry-level positions.

Integral Memory Division:

The link between high-end competitive gaming, encrypted military level memory drives and pushing the visual boundaries of creative photography. Our imaginative solutions to the ever-advancing demands of data storage that transcends the cloud has made the Integral logo synonymous with quality, sustainability and reliability.

Integral LED Lighting Division:

From lighting up industrial warehouses and retail spaces across Europe, to delivering soft ambient lighting in bathrooms, kitchens and living rooms. From expandable lighting systems for smart buildings, to transforming outdoor spaces with innovative lighting solutions to enhance the human experience – Our innovative and award-winning product range challenges the norm as we continue to bring cutting-edge lighting solutions to the market.

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