Online Brand Manager

Online Brand Manager – London

Hello, we’re L’Oréal. We're not just building brands, we're shaping how the world experiences beauty. Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

As our Online Brand Manager, you will drive the e-commerce growth and digital brand presence for our iconic CPD portfolio in the UK. You will lead the online consumer journey from awareness to conversion.

• E-Commerce Activation:
• Define and execute e-commerce strategies to maximize online retail sales and market share.
• Lead e-merchandising, catalog optimization, and promotional campaigns across key e-retailer platforms.
• Digital Brand Management:
• Coordinate online brand consistency, digital assets, and activation plans.
• Collaborate with marketing teams to align online and offline campaigns.
• Data & Performance Analytics:
• Track, analyze, and report on digital shelf metrics, traffic, and conversion rates to continuously optimize ROI.
  

We Are Looking For

Skills

We are looking for an entrepreneurial collaborator who thrives in fast-paced environments and is ready to elevate our digital commerce. Based on our L'Oréal Skills Library, the core competencies for this role are:

• e-Commerce Generalist: Strong understanding of online retail dynamics and consumer journeys.
• Data Analytics: Ability to translate digital metrics into actionable business insights.
• E-Merchandising & Eventing: Expertise in optimizing product discoverability and online visual standards.
• Digital Web & Platform Management: Familiarity with managing digital touchpoints and content syndication.
• Collaboration: Exceptional stakeholder management skills to work across divisions and agencies.
  
  

What’s In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
• Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
• A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
  
  

Who We Are

L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

Today, L’Oréal includes over 9k experts in beauty tech, digital, data and e-comm and is constantly growing. Championing Beauty Tech, we invent the beauty of the future while becoming the company of the future.

The Consumer Products Division is on a mission to democratize beauty at its best. That means celebrating the diverse beauty of humanity and engaging the maximum number of people worldwide while elevating the mass beauty market with premium innovations. We have powerful, industry-leading brands like L’Oréal Paris, Garnier, Maybelline New York, NYX Professional Makeup, and more.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.