Senior SEO & GEO Director

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

You will be a senior practitioner and account leader for Generative Engine Optimisation (GEO) across Jellyfish’s EMEA business and a portfolio of Tier 1 accounts, sitting within the Media team and reporting to the GEO Lead in EMEA. You will work closely with fellow GEO practitioners, sharing techniques and case studies.

You will bring methodology, codification and capability standards to life with clients, and translate the global GEO codex into EMEA market reality, including the fragmented search landscape across the region (Google, ChatGPT Search, Claude, Gemini and market-specific search engines) for the CPG, retail and financial services concentration of the EMEA portfolio.

The majority of your time will be spent in front of clients, deepening GEO maturity across the accounts you own and delivering retained work to the standard our top clients demand. The remainder is spent on new business: bringing Share of Model™ diagnostics into pitches, carrying the GEO commercial narrative, and converting opportunity into retained revenue.

Responsibilities

• 75% will be Client Work
• Senior GEO partner to a portfolio of Jellyfish’s Tier 1 EMEA accounts, running the strategic conversation with CMOs, brand leads and search leaders.

Secure EMEA platform alpha and beta access through direct relationships with OpenAI, Anthropic, Google, Microsoft and Amazon AGI / Rufus teams, converting access into client advantage faster than the market can reach for it.

Qualifications

• You are an experienced senior practitioner, most likely with over 6 years in SEO, search strategy or digital media, including direct work in AI-influenced search environments and at least one major EMEA enterprise account.
• You translate model behaviour and citation analysis into business consequences without sliding into jargon. You are credible with senior marketing stakeholders.
• You understand how knowledge graphs, structured data, embeddings, retrieval systems and training signals actually work, and you can spot weak strategies.
• You have a track record of converting AI capability into retained revenue.
• You understand the fragmented, multi-market EMEA search landscape, the regulatory backdrop, and how AI-mediated discovery is playing out differently across CPG, retail, financial services and tech.
• You share what you learn, raise the bar for the practitioners around you, and make it easy for colleagues across accounts to get GEO right.
  
  

Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

💰 Reward: You'll be eligible to join our discretionary annual bonus scheme.

💫 Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

👪 Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers. We also provide £1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work.

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