Content Marketer
OakNorthLondon, England, United Kingdom
Added 12 Aug · still live
Not disclosed
Salary
Not disclosed by employer
£41,700
Going rate
Skilled Worker going rate
This role may qualify for a Skilled Worker visa
SOC 3554 is an eligible occupation, but we classified this role with low confidence (50% match). If the code is right — and OakNorth is a licensed sponsor — it should qualify, but double-check the occupation eligibility rules against the actual role.
About the role
We’re looking for a Content Marketer to lead OakNorth’s organic content strategy across Lending, Business Banking and Personal Savings.
This is a growth-oriented content role, suited to someone who combines strong editorial judgement with a commercial mindset. You will create high-quality, search-led and insight-driven content that attracts, educates and converts customers over time.
You’ll be responsible not just for writing, but for shaping how content drives measurable organic growth. That includes developing evergreen assets, thought leadership, conversion-led guides and flagship pieces designed to build authority and generate demand across the funnel.
You’ll work closely with Product Marketing, Growth, Product and Commercial teams to turn complex financial topics into clear, compelling narratives that attract new customers and deepen understanding of OakNorth’s propositions.
What You'll do:
This is a growth-oriented content role, suited to someone who combines strong editorial judgement with a commercial mindset. You will create high-quality, search-led and insight-driven content that attracts, educates and converts customers over time.
You’ll be responsible not just for writing, but for shaping how content drives measurable organic growth. That includes developing evergreen assets, thought leadership, conversion-led guides and flagship pieces designed to build authority and generate demand across the funnel.
You’ll work closely with Product Marketing, Growth, Product and Commercial teams to turn complex financial topics into clear, compelling narratives that attract new customers and deepen understanding of OakNorth’s propositions.
What You'll do:
- Own and evolve OakNorth’s organic content strategy across Lending, Business Banking and Personal Savings
- Create high-quality editorial content across Lending, Business Banking and Personal Savings
- Write engaging long-form pieces such as articles, blogs, guides, explainers, reports and lead magnets
- Develop thought leadership content that positions OakNorth as an expert across lending, business banking and personal savings
- Translate complex financial products, customer problems and market trends into clear, accessible stories
- Identify high-impact content opportunities using SEO insights, customer research, commercial priorities and AI-assisted analysis of search intent and content gaps
- Use AI tools responsibly to accelerate research, generate structured first drafts, refine clarity, and optimise existing content while maintaining strong editorial oversight and regulatory accuracy
- Continuously test and improve content performance using data, AI-supported optimisation techniques and structured experimentation
- More customers discovering OakNorth through high-quality, engaging content, ultimately driving growth
- Customers having a clearer understanding of what OakNorth does and how our products help them
- Strong engagement with content, measured through readership, time spent, downloads and return visits
- OakNorth being recognised as a trusted voice across lending, business banking and personal savings
- A consistent pipeline of thoughtful, relevant content that supports growth and brand credibility
- Strong collaboration with Product Marketing, Growth and Commercial teams to ensure content supports wider business goals
- Proven experience as a content writer, journalist or editorial lead, ideally covering complex or technical topics
- Strong writing and storytelling skills, with the ability to engage and educate different audiences
- Experience creating long-form content, thought leadership or editorial pieces rather than short-form ad copy
- Ability to simplify complex subjects while maintaining accuracy and credibility
- A curious mindset and confidence interviewing stakeholders or subject matter experts
- Clear, structured thinking and strong attention to detail
- Comfortable managing multiple pieces of content across different products and themes
- Experience in fintech, financial services or B2B is a plus, but not essential
Why join OakNorth:
- Proven experience as a content write or editorial lead, ideally covering complex or technical topics
- Strong writing and storytelling skills, with the ability to engage and educate different audiences
- Experience creating long-form content, thought leadership or editorial pieces rather than short-form ad copy
- Ability to simplify complex subjects while maintaining accuracy and credibility
- A curious mindset and confidence interviewing stakeholders or subject matter experts
- Clear, structured thinking and strong attention to detail
- Comfortable managing multiple pieces of content across different products and themes
- Experience in fintech, financial services or B2B is a plus, but not essential
This description is the source posting as it read when we added it. We are not affiliated with OakNorth, so check their own site for the current details.
Where this offer sits in the market
SOC 3554 · UK · ONS ASHE 2025 · ~104k in sampleP25 £27kP75 £42k
£24kmedian £33kgoing rate £42k
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Does this job guarantee visa sponsorship?
Not necessarily. OakNorth holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 3554 going rate of £41,700. New-entrant and shortage discounts can lower it.