Director, Field Marketing - Academia & Government (EMEA)
ClarivateLondon, England, United Kingdom
Added 20 Jul · still live
Not disclosed
Salary
Not disclosed by employer
£87,300
Going rate
Skilled Worker going rate
This role may qualify for a Skilled Worker visa
SOC 1132 is an eligible occupation, but we classified this role with low confidence (41% match). If the code is right — and Clarivate is a licensed sponsor — it should qualify, but double-check the occupation eligibility rules against the actual role.
About the role
We are seeking a creative and execution-driven Director of Field Marketing to lead our EMEA regional marketing strategy to drive brand engagement and leads from the library and academic markets using a mix of tradeshows, digital marketing, and proprietary events.
This leader will own field marketing across EMEA, with a strong focus on Account-Based Marketing (ABM) and pipeline creation and acceleration, while also scaling a flagship proprietary events program which will be a must-attend experience for librarians, researchers, and academic leaders.
This role is both strategic and hands-on, requiring deep expertise in regional demand generation, global coordination, event brand building, and audience-centric experiences tailored to the unique needs of academia.
About You – Experience, Education, Skills, And Accomplishments
This leader will own field marketing across EMEA, with a strong focus on Account-Based Marketing (ABM) and pipeline creation and acceleration, while also scaling a flagship proprietary events program which will be a must-attend experience for librarians, researchers, and academic leaders.
This role is both strategic and hands-on, requiring deep expertise in regional demand generation, global coordination, event brand building, and audience-centric experiences tailored to the unique needs of academia.
About You – Experience, Education, Skills, And Accomplishments
- 10+ years in B2B marketing, with a strong focus on field marketing and events
- Proven success managing and leading marketing teams in a global organization
- Demonstrated expertise in Account-Based Marketing (ABM) at scale
- Track record of building and executing large-scale events or conference strategies
- Experience marketing to academic, research, or library audiences strongly preferred
- Experience in organizing/running a customer advisory board
- Experience in running targeted executive events covering agenda creation, securing speakers and creating compelling content for your target audience
- Strategic thinker with the ability to translate vision into execution
- Strong commercial acumen with a focus on pipeline and revenue impact
- Deep understanding of regional market dynamics in EMEA
- Expertise in event marketing, brand building, and audience engagement
- Excellent stakeholder management and cross-functional leadership skills
EMEA Field Marketing Leadership
- Own and execute the EMEA field marketing strategy aligned to global demand generation and revenue targets
- Lead a team of field marketers across EMEA region with a focus on skill development, collaboration and reporting
- Partner closely with regional sales leadership to drive pipeline creation, acceleration, and expansion
- Build campaigns that support a large customer base and drive in-person engagement to support retention and upsell across a large customer base.
- Lead the development and execution of integrated, multi-channel campaigns including digital, events, and partner marketing
- Drive account-based marketing (ABM) programs targeting key academic institutions, consortia, and government organizations
- Establish clear KPIs and reporting frameworks tied to pipeline, conversion, and ROI
- Lead the proprietary Clarivate event “brand” designed specifically for the EMEA region covering:
- Curate thought leadership programming, including:
- Elevate event experiences through:
- Community-driven content
- Networking and peer exchange
- Strategic partnerships with institutions and associations
- Design and scale a regional ABM strategy with for EMEA
- Partner with Sales Development Representatives (SDRs), Sales, and Digital teams to orchestrate high-value engagement with named accounts
- Leverage intent data, segmentation, and personalization to improve account penetration and deal velocity
- Integrate ABM efforts across events, content, and digital channels
- Partner with:
- Global demand generation and digital marketing teams
- Product marketing and content teams
- Sales and SDR leadership
- Ensure strong alignment between global campaigns and regional execution
- Foster a culture of data-driven decision-making, accountability, and innovation
- Establish repeatable processes and playbooks for scaling programs globally
This role will lead a team of 5 Field Marketing Managers within our A&G segment based across the EMEA region.
Hours of Work
Full-time, permanent role based out of our London office on a hybrid basis, 2 days per week in the office.
At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.
This description is the source posting as it read when we added it. We are not affiliated with Clarivate, so check their own site for the current details.
Where this offer sits in the market
SOC 1132 · UK · ONS ASHE 2025 · ~229k in sampleP25 £65kP75 £122k
£47kmedian £90kgoing rate £87k£157k
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Does this job guarantee visa sponsorship?
Not necessarily. Clarivate holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 1132 going rate of £87,300. New-entrant and shortage discounts can lower it.