Head of International Marketing
Possible
Sponsorship likelihood
This employer issued few or no visas recently
Not disclosed
Salary
Not disclosed by employer
£87,300
Going rate
Skilled Worker going rate
This role likely qualifies for a Skilled Worker visa
SOC 1132 (88% match) is an eligible occupation, with a going rate of £87,300, and Marc Jacobs is a licensed sponsor. That is our reading of the rules. Whether they issue a Certificate of Sponsorship is still their call.
This could also be SOC 2432 (Marketing and commercial managers, Marketing and commercial managers also fit if role is operational not director-level). We read the code off the advert, so it is our best guess, not the employer's.
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
1132 Marketing, sales and advertising directors Most likely code | £61,100 | £69,800 | £78,600 | £87,300 |
2432 Marketing and commercial managers Also possible | £35,000 | £40,000 | £45,100 | £50,100 |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. How the Home Office picks the code
About the role
About Marc Jacobs
Born in New York City in April 1963, Marc Jacobs attended the High School of Art & Design and graduated from Parsons School of Design, where he received some of the school’s highest honors, including Design Student of the Year. Founded in 1984, the Marc Jacobs label has since grown into a powerhouse global brand.
Objective of the Role
The Head of International Marketing will lead the marketing strategy and execution to drive brand equity, amplify seasonal key stories worldwide, and partner closely with key regional markets and wholesale partners. This senior leadership role reports to the Global Managing Director while working hand-in-hand with global sales leadership to regionalise and scale marketing initiatives that support international business development. The role also requires close collaboration with the New York corporate marketing team to align global brand vision with local market execution.
We are looking for an inspiring, visionary leader with high creativity, dynamism, and commercial acumen. The ideal candidate has a proven track record of managing complex matrix organisations, motivating cross-functional and regional teams, and translating brand storytelling into measurable global growth.
Main Responsibilities
GLOBAL STRATEGY & MARKETING
- Develop and execute a fully integrated global marketing and media strategy across international markets, scaling Marc Jacobs' seasonal narratives.
- Drive brand elevation and desirability through customised, high-impact global marketing activations, focusing on key brand stories and digital-first communication.
- Align all global marketing plans with approved budgets, continuously tracking expenditures and optimising return on investment.
WHOLESALE & 360° PARTNERSHIPS
- Collaborate with HQ to develop comprehensive toolkits and materials for presenting Marc Jacobs collections to global wholesale partners 4 times a year during sales campaigns.
COMMUNICATION & DIGITAL ACTIVATION
- Propose and implement integrated communication channel strategies across international regions, including CRM, newsletters, digital communication tools, and operational marketing.
- Define and execute the global Social & Digital activation plan to maximise online brand visibility and community engagement.
- Secure high-impact brand visibility for key stories via strategic media and influencer partnerships across key international markets.
EVENTS, POP-UPS & RETAIL ACTIVATION
- Define, arbitrate, and validate global event and pop-up strategies in partnership with the commercial teams to generate maximum brand buzz and revenue.
- Ensure robust digital, PR, and social media presence for all experiential and pop-up activities.
BUDGET & FINANCIAL MANAGEMENT
- Oversee global marketing expenses and manage invoice processes in strict alignment with budgetary commitments.
- Ensure the total annual marketing budget meets financial targets, delivering regular updates and financial forecasts to executive management and finance teams.
Main Selection Criteria
- Extensive senior-level experience in 360° marketing, communications, and trade marketing within the fashion or luxury sector.
- Proven track record of managing large-scale international brand marketing projects from conception through to execution.
- Fluent in English; proficiency in an additional global language is a strong asset.
- Highly collaborative, communicative executive capable of bridging the gap between regional teams, wholesale partners, and corporate HQ.
This description is the source posting as it read when we added it. We are not affiliated with Marc Jacobs, so check their own site for the current details.
Where this offer sits in the market
Marketing, sales and advertising directors (SOC 1132) · UK · ONS ASHE 2025 · basic pay · ~229k in sample- Middle half £64,792–121,836
- Median £89,700
- Going rate £87,300
- Threshold £41,700
- New entrant £61,100–78,600
Similar sponsored roles
See all UK visa jobsNo close matches live right now.
Browse more sponsored jobs at Marc JacobsAbout sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. Marc Jacobs holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 1132 going rate of £87,300. New-entrant and shortage discounts can lower it.