Sales Development Representative - Italy
Possible
Sponsorship likelihood
This job is eligible only on a shortage list
Not disclosed
Salary
Not disclosed by employer
£41,700
Going rate
Skilled Worker going rate
This role likely qualifies for a Skilled Worker visa
SOC 3552 (85% match) is an eligible occupation, with a going rate of £41,700, and Busuu is a licensed sponsor. That is our reading of the rules. Whether they issue a Certificate of Sponsorship is still their call.
This could also be SOC 3556 (Sales accounts and business development managers, Business development manager role if managing accounts rather than generating leads) or SOC 3549 (Business associate professionals not elsewhere classified, Business development officer if focus shifts to broader BD functions). We read the code off the advert, so it is our best guess, not the employer's.
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
3552 Business sales executives Most likely code | £33,400 | £41,700 | £41,700 | £41,700 |
3556 Sales accounts and business development managers Also possible | £38,600 | £55,200 | £55,200 | £55,200 |
3549 Business associate professionals not elsewhere classified Also possible | £33,400 | £41,700 | £41,700 | £41,700 |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. How the Home Office picks the code
About the role
Joining Busuu means being part of one of the top EdTech companies in the world, a multiple award-winner recognised for its innovation and impact in language learning.
Busuu’s vision is to empower people through languages. We are the world’s largest online community for language learning, with 120+ million registered users. We make learning a language easy by combining AI-powered courses with feedback from our global community of native speakers and lesson content designed for real life.
Busuu is part of the global Chegg family. Chegg is the leading student-first connected learning platform and a NYSE listed company.
What does a Sales Development Representative do at Busuu?
As a Sales Development Representative at Busuu, you'll be at the heart of our Italian expansion, empowering companies to build spoken confidence in international workforces. You'll open doors, spark meaningful conversations, and directly shape Busuu's revenue and reach by converting strategic prospects into high-value pipeline opportunities.
You will work alongside our Business Development Managers and you will gain real exposure to enterprise sales and develop core skills in discovery, stakeholder mapping, deal shaping, and executive communication, with genuine career growth as Busuu scales.
You will be at the forefront of how we use AI to scale smarter - designing, testing and iterating on agentic workflows that set the benchmark for how Busuu prospects and sells.
This is a hybrid role combining hands-on pipeline generation with the design and optimisation of AI-driven prospecting workflows, as we evolve towards a more AI-first sales model.
In this role you will:
Architect & Scale
- Own the design, testing, and scaling of AI-powered prospecting workflows to improve efficiency and conversion across prospecting and qualification
- Translate learnings into playbooks and insights
Execute & Own
- Design and execute targeted outbound strategies using industry context, stakeholder mapping, and intent signals to generate high-intent opportunities with Enterprise and mid-market accounts in Italy
- Map and engage HR, L&D, and Procurement professionals leveraging a mix of AI-driven outreach and targeted human engagement (including cold calling)
- Own pipeline generation end-to-end: mapping, prospecting, qualifying leads, scheduling demos for BDMs
- Convert inbound leads into opportunities
- Track all activity and provide data-driven insights in HubSpot to inform sales strategy
- Collaborate with Sales and Marketing to continuously sharpen messaging and improve conversion
What we’re looking for in a Sales Development Representative:
- You are AI native, excellent at prompting and always look for ways to improve by leveraging agentic AI
- 1-2+ years of demonstrated success in a commercial or sales role, ideally in Ed-Tech or HR-Tech
- A proven ability to build outbound pipeline and engage decision-makers across multiple channels in Italy
- Comfort with cold calling
- Strong analytical skills with the ability to turn data into action
- High ambition, discipline, and a genuine hunger to learn and grow
- Excellent communication skills; Comfortable and confident when engaging with C-level executives
- Fluency and excellent command of Italian and English
- Familiarity with HubSpot, LinkedIn Sales Navigator, Lusha
- Knowledge of MEDDPICC is a plus
At Busuu we want to ensure that you have access to some great benefits:
- Our centrally located offices are well-equipped with free breakfast, plenty of snacks and fresh fruit
- You get 2 free lunches per week at our office that you can choose out of a wide selection of restaurants in the area
- Busuu offers a great Private Health Insurance scheme
What happens next
We aim to have a simple and speedy hiring process and we want to make sure that we are right for you as much as the other way around.
- CV application review - We will review it as quickly as possible
- Let’s chat - Quick chat with our team about your experience and the role
- Interview - With the Hiring Manager
- Case Study - At home case study to show off your skills
- Interview - Interview to review the task and speak with other colleagues in the team
Our platform is for everyone, and so is our workplace. We pride ourselves on embracing our differences, whether they're cultural, racial, religious, or otherwise. This means each one of us comes to work knowing that we have a voice – and a safe, judgement-free zone to speak freely.
If you like the sound of that, join us. We'd love to hear what you have to say.
This description is the source posting as it read when we added it. We are not affiliated with Busuu, so check their own site for the current details.
Where this offer sits in the market
Business sales executives (SOC 3552) · UK · ONS ASHE 2025 · basic pay · ~181k in sample- Middle half £26,936–44,824
- Median £33,592
- Going rate £41,700
- Threshold £41,700
- New entrant £33,400–37,530
Similar sponsored roles
See all UK visa jobsNo close matches live right now.
Browse more sponsored jobs at BusuuAbout sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. Busuu holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 3552 going rate of £41,700. New-entrant and shortage discounts can lower it.