Customer Communications Manager
Possible
Sponsorship likelihood
This employer issued few or no visas recently
Not disclosed
Salary
Not disclosed by employer
£50,100
Going rate
Skilled Worker going rate
This role may qualify for a Skilled Worker visa
SOC 2432 is an eligible occupation, but we are only 58% sure that is the right code. Mobilize Financial Services is a licensed sponsor, so if the code fits, the role should qualify. Check the occupation eligibility rules against what the job actually involves.
We pick the code from the advert's text, so it is our best guess, not the employer's. Each code it could be has its own likelihood:
- Possible 2432 (Marketing and commercial managers) · 58% match
- Possible 3554 (Advertising and marketing associate professionals) · 31% match
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
2432 Marketing and commercial managers Most likely code | £35,000 | £40,000 | £45,100 | £50,100 |
3554 Advertising and marketing associate professionals Also possible | £33,400 | £41,700 | £41,700 | £41,700 |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. How the Home Office picks the code
About the role
Reporting directly to the Head of Communications and Customer Engagement, the Customer Communications Manager is accountable for developing and delivering MFS UK's customer communications programme.
The role turns business priorities and customer insight into clear, compelling, compliant and measurable campaigns across the customer lifecycle, supporting customer understanding, engagement, loyalty, retention, renewal and win-back.
It leads the planning, development, coordination, delivery and evaluation of customer communications across relevant channels. Salesforce Marketing Cloud (SFMC) is the pivotal delivery platform for the role: the postholder is expected to ensure campaigns are delivered effectively through it and to advance the technical capability, governance and ways of working needed for future growth.
Specific Responsibilities
- Own and maintain the rolling customer communications and campaign plan, aligned to business priorities, customer needs and the wider communications and customer engagement strategy.
- Develop integrated campaigns across onboarding, in-life engagement, end of agreement, renewal, loyalty, retention and win-back, with clear objectives, audiences, propositions, messages, calls to action and measures of success.
- Turn propositions, product information and complex or regulated requirements into clear, engaging customer communications that build understanding, confidence and trust.
- Use customer insight, research, behavioural data and campaign learning to shape audience, message, timing and channel choices, ensuring communications are relevant and commercially purposeful.
- Lead the end-to-end campaign process, from prioritisation, brief and creative development through stakeholder alignment, approval, delivery and post-campaign evaluation.
- Maintain a coherent view of communications across key customer moments, balancing planned, triggered, service and regulatory activity and avoiding unnecessary duplication or contact pressure.
Key Knowledge, Skills and Experience
- Minimum 4-5 years' experience in customer communications, campaign management, lifecycle marketing or a related role, ideally within financial services, automotive or another regulated environment.
- Proven accountability for developing and delivering multichannel customer campaigns that support understanding, engagement, loyalty, retention, renewal and win-back objectives.
- Excellent written, editing and creative judgement, with the ability to turn propositions and complex information into clear, relevant and compelling customer communications.
- Strong campaign planning and management skills, including briefing, audience definition, message development, channel selection, stakeholder alignment, delivery and evaluation.
- Extensive practical experience of Salesforce Marketing Cloud, including campaign and journey delivery, segmentation, automation, personalisation, testing and performance reporting; relevant SFMC certification would be desirable.
- Ability to understand and challenge technical campaign requirements and to work confidently with customer data, consent, preferences, deliverability, suppression and quality controls.
- Demonstrable experience of campaign measurement, experimentation and optimisation, with the ability to turn performance data and customer insight into practical action.
- Strong knowledge of financial promotions, FCA Consumer Duty, UK GDPR and PECR, and how these requirements apply to customer communications and marketing technology.
Measures of Success (OPTIONAL)
- A clear and prioritised customer communications plan is in place and delivered reliably, with ownership, dependencies and deadlines understood.
- Campaigns are strategically sound, creatively effective and delivered on time, right first time and in line with brand, regulatory, data and customer-outcome requirements.
- Customer communications contribute demonstrably to improved understanding, engagement, retention, renewal, loyalty and win-back outcomes.
- SFMC delivery is dependable and its capability, automation and governance measurably improve against the agreed roadmap.
- Insight, reporting and testing lead to visible improvements in propositions, content, audiences, channel choices and campaign performance.
Individual Conduct Rules
- Acting with integrity.
- Acting with due skill, care, and diligence.
- Being open and cooperative with regulators.
- Treating customers fairly and with respect.
- Observing proper standards of market conduct.
- Ensuring effective control of the firm’s business.
This description is the source posting as it read when we added it. We are not affiliated with Mobilize Financial Services, so check their own site for the current details.
Where this offer sits in the market
Marketing and commercial managers (SOC 2432) · UK · ONS ASHE 2025 · basic pay · ~108k in sample- Middle half £40,664–67,912
- Median £53,404
- Going rate £50,100
- Threshold £41,700
- New entrant £35,000–45,100
Similar sponsored roles
See all UK visa jobsNo close matches live right now.
Browse more sponsored jobs at Mobilize Financial ServicesAbout sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. Mobilize Financial Services holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 2432 going rate of £50,100. New-entrant and shortage discounts can lower it.