Head of Digital
Possible
Sponsorship likelihood
This employer issued few or no visas recently
£55,000 – £65,000 / year
Salary
Within the market range
£50,100
Going rate
Offer clears by 1.1×
This role may qualify for a Skilled Worker visa
SOC 2432 is an eligible occupation, but we are only 47% sure that is the right code. Saatchi Gallery is a licensed sponsor, so if the code fits, the role should qualify. Check the occupation eligibility rules against what the job actually involves.
We pick the code from the advert's text, so it is our best guess, not the employer's. Each code it could be has its own likelihood:
- Possible 2432 (Marketing and commercial managers) · 47% match
- Possible 2132 (IT managers) · 16% match
- Possible 1132 (Marketing, sales and advertising directors) · 10% match
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
2432 Marketing and commercial managers Most likely code | £35,000 Clears | £40,000 Clears | £45,100 Clears | £50,100 Clears |
2132 IT managers Also possible | £38,500 Clears | £44,000 Clears | £49,500 Clears | £55,000 Clears |
1132 Marketing, sales and advertising directors Also possible | £61,100 Clears | £69,800 Misses | £78,600 Misses | £87,300 Misses |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. A mark is for the top of the advertised pay. How the Home Office picks the code
About the role
Location: London, based at Saatchi Gallery. Reporting to: Gallery Director.
Salary: £55,000-£65,000
Contract and weekly hours: Permanent, full-time, 40 hours per week | Working arrangements: Gallery based
Role purpose
Lead Saatchi Gallery’s digital audience growth and commercial performance across social media, content, CRM, email, website(s) and ticketing. Build the technology and data foundations that help people discover our exhibitions programme, visit the gallery and return.
This is a hands-on leadership role combining cultural judgement, measurable commercial delivery and strong practical IT skills. Own the digital roadmap and delivery within agreed budgets, keeping real art experiences at the centre of the Gallery’s offer.
Commercial growth and digital experience
• Translate exhibition and event priorities into integrated campaigns with clear audiences, budgets, booking journeys and targets
• Support membership, retail and venue-hire demand with the relevant commercial owners
• Use audience research, visitor feedback and analytics to reach new and returning audiences, including local communities, younger visitors and international audiences where relevant to the programme
• Improve accessible website and mobile journeys, booking conversion and search visibility
• Maintain discovery listings and use appropriate visitor review requests to strengthen reputation
• Manage paid media and creator partnerships
• Report revenue, acquisition costs, conversion and campaign contribution, distinguishing attributed results from incremental impact
Social media content and community
• Own strategy and practical delivery across Instagram, TikTok, YouTube and relevant channels
• Develop commerce and community focused formats and a coordinated calendar with a consistent gallery identity and tone
• Commission and help produce artist stories, interviews, installation footage and useful visitor content with programme colleagues
• Invite ideas from artists, visitors, creators and the wider community and develop selected contributions and partnerships
CRM email and audience data
• Build a flexible CRM and email roadmap around visitor and member needs
• Deliver programme emails and welcome, post-visit and membership journeys
• Test relevance and conversion; oversee integrations between website, ticketing, CRM, email and commercial systems
• Document data flows, train internal users and provide useful dashboards that inform campaigns, visitor experience and commercial decisions.
Technical ownership and collaboration
Technology and platform responsibilities
• Own systems, accounts and technical suppliers
• Manage CMS (currently WordPress) and relevant commerce platforms
• Verify tracking, booking events and consent controls
• Select tools for flexibility, cost, integration and supportability and take pragmatic, budget-efficient decisions
• Select and use specialist providers for complex infrastructure, security and development under agreed service levels
Collaboration and leadership
• Align messaging and calendars with Communications, which leads press, real-world marketing and corporate communications
• Manage allocated staff and suppliers, develop colleagues’ digital skills and report priorities and results to leadership.
Essential experience and capabilities
Evidence of personally delivering audience growth and commercial results in culture, entertainment, visitor attractions, retail or another relevant consumer setting. Hands-on social and video delivery, particularly Instagram and TikTok, and a proportionate approach to YouTube.
Proven CRM and email delivery across segmentation, journeys, data quality and integrations, with the ability to apply audience insight. Strong practical technical project skills, including websites, access, hosting, analytics and troubleshooting.
Experience improving booking or ecommerce conversion, evaluating paid media and managing budgets and teams while personally delivering work, cultural programming or membership and creator partnerships and activations. Clear communication, stakeholder management and editorial judgement. Interest in contemporary art and commitment to inclusive, accessible visitor experiences.
Equivalent practical experience matters more than a degree or certification.
How to Apply
To apply please send a CV and a covering letter outlining your suitability for the role to Paul Foster via email to [email protected], with the subject line Head of Digital.
The closing date for applications is 6pm Wednesday 4 November 2026. All applications will be considered but only applicants selected for interview will be contacted.
- Contact name: Paul Foster
- Contact email: [email protected]
About Saatchi Gallery
Saatchi Gallery provides an innovative platform for contemporary art and culture, with a commitment to supporting artists, and enabling contemporary art to be accessible by all. We strive to present projects in physical and digital spaces that are engaging, enlightening and educational for diverse audiences. In 2019 Saatchi gallery became a registered charity.
This description is the source posting as it read when we added it. We are not affiliated with Saatchi Gallery, so check their own site for the current details.
Where this offer sits in the market
Marketing and commercial managers (SOC 2432) · UK · ONS ASHE 2025 · basic pay · ~108k in sample- Offer £55,000–65,000
- Middle half £40,664–67,912
- Median £53,404
- Going rate £50,100
- Threshold £41,700
- New entrant £35,000–45,100
The range sits inside the market's middle half (£40,664–67,912), so this is typical pay for the occupation.
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Browse more sponsored jobs at Saatchi GalleryAbout sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. Saatchi Gallery holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 2432 going rate of £50,100. New-entrant and shortage discounts can lower it.