Lead Generation Manager
Possible
Sponsorship likelihood
This employer issued few or no visas recently
Not disclosed
Salary
Not disclosed by employer
£50,100
Going rate
Skilled Worker going rate
This role likely qualifies for a Skilled Worker visa
SOC 2432 (69% match) is an eligible occupation, with a going rate of £50,100, and MYPOS PAYMENTS LTD is a licensed sponsor. That is our reading of the rules. Whether they issue a Certificate of Sponsorship is still their call.
This could also be SOC 3554 (Advertising and marketing associate professionals). We read the code off the advert, so it is our best guess, not the employer's.
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
2432 Marketing and commercial managers Most likely code | £35,000 | £40,000 | £45,100 | £50,100 |
3554 Advertising and marketing associate professionals Also possible | £33,400 | £41,700 | £41,700 | £41,700 |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. How the Home Office picks the code
About the role
At myPOS, we’re all about helping businesses grow and get paid. We make payments simple, smart, and accessible for everyone, but we’re more than just payment solutions – myPOS is a partner in growth. From free multicurrency accounts to powerful e-commerce tools, we’re here to support business owners of all sizes and everyone out there who dreams of starting their own business.
As we continue to grow, we’re looking for a Lead Generation Manager to join our UK team and play a key role in driving merchant acquisition and commercial growth across our European markets.
About the role
We're looking for a commercially minded Lead Generation Manager to own the strategy, performance and operational effectiveness of lead generation for our Inside Sales organisation across 11+ European markets.
Sitting at the intersection of Marketing and Sales, you'll translate commercial growth objectives into actionable lead generation plans, ensuring Inside Sales teams have a consistent supply of high-quality leads aligned with their capacity and acquisition targets.
This is a hands-on role combining strategic planning, channel optimisation, commercial analytics and operational delivery. You'll work closely with Inside Sales leadership, Marketing and local market teams to improve lead quality, conversion and return on investment, with clear visibility into merchant acquisition and revenue outcomes.
What you'll do
Lead Generation Strategy & Forecasting: Own multi-market lead generation strategies and roadmaps, translating annual and quarterly merchant acquisition targets into lead volume forecasts, sourcing plans and priorities aligned with commercial growth objectives.
Lead Source Management & Optimisation: Manage and optimise lead generation across paid digital, content, partnerships, events, referrals and third-party providers; evaluate and scale new sources, improve underperforming channels, and oversee budgets, contracts and vendor relationships.
Sales Alignment & Capacity Planning: Partner with Inside Sales leadership to forecast lead demand, assess team bandwidth and balance lead supply against sales capacity, while coordinating campaign schedules, expected volumes and market-specific requirements.
Lead Quality & Funnel Management: Define lead qualification criteria, scoring methodologies and service level agreements (SLAs), working with Sales and Marketing to improve lead relevance, response times, routing and conversion throughout the acquisition funnel.
Performance Analytics & ROI: Own lead-level tracking, dashboards and reporting across sources and markets, monitoring lead volumes, quality, conversion, cost efficiency and ROI; provide regular insights to Inside Sales leadership and the CMO, recommending channel and budget adjustments.
Process Improvement & Cross-functional Delivery: Design and optimise lead management processes, including assignment, qualification and handovers; identify operational bottlenecks and collaborate with Marketing, Inside Sales and local market teams to improve productivity, performance and scalability.
What you'll bring
Lead Generation & Demand Generation Expertise: 5+ years' experience in lead generation, demand generation, marketing operations or Inside Sales support, ideally within B2B SaaS, fintech, payments or SMB-focused businesses.
Multi-Channel Acquisition & Commercial Acumen: Proven experience managing and optimising lead generation across paid, organic, partnership, referral and event-based channels, with a strong understanding of acquisition economics, channel performance and revenue outcomes.
Commercial Forecasting & Capacity Planning: Experience translating sales and growth targets into lead generation requirements, with an understanding of pipeline forecasting, sales capacity, lead supply and demand, and SLA management.
Analytics & Performance Measurement: Strong analytical skills, with experience tracking lead quality, conversion funnels, cost per qualified lead and ROI, building performance dashboards and translating data into actionable commercial recommendations.
CRM, Marketing Technology & Lead Operations: Hands-on experience with CRM, marketing automation and reporting platforms such as HubSpot, Salesforce, Marketo or similar, alongside a practical understanding of lead scoring, routing, qualification and workflow optimisation.
Stakeholder Management & Operational Delivery: Proven ability to work across Sales, Marketing and commercial leadership, manage multiple markets and competing priorities, and communicate performance insights and recommendations effectively to senior stakeholders.
Nice to have
Experience working across European markets or within a multi-market B2B go-to-market environment.
Previous exposure to fintech, payment processing, merchant services, or third-party lead generation and affiliate/referral programmes.
What we offer
Annual salary reviews, promotions, and performance bonuses
myPOS Academy and unlimited LinkedIn Learning access
Annual training and development budget
9% employer pension contribution
Health insurance, dental insurance, and group life assurance
Referral bonus and regular international team events
Who we are
Since 2014 we’ve been all about making payments easier and more accessible for businesses of all shapes and sizes. Whether you’re at the counter, selling online, or on the move, we’ve got businesses covered with smart, accessible and affordable solutions that keep things easy.
Our mission? It’s simple. Help businesses get paid by taking advantage of modern tech and innovative ideas, so payment challenges are a thing of the past.
Pro tip
Take it easy about meeting every requirement – this job description is just that, a job description! Even if you don’t tick every box, we want you to apply anyway! This is your chance to grow, learn, and build your career with us. We value potential over perfection, and we are all about mutual growth!
Apply by filling in the form below and send your CV in English!
myPOS is committed to providing equal employment opportunities. All qualified candidates will be considered for employment without discrimination based on age, ancestry, colour, marital status, national origin, physical or mental disability, medical condition, veteran status, race, religion, sex, sexual orientation, gender identity or expression, or any other characteristic protected by applicable laws, regulations, and ordinances.
Your application will be confidentially reviewed in line with the General Data Protection Regulation (GDPR). Personal information will be used solely for the job application and will be stored for the period needed by the application process. Only shortlisted candidates will be contacted. Good luck!contacted. Good luck!
This description is the source posting as it read when we added it. We are not affiliated with MYPOS PAYMENTS LTD, so check their own site for the current details.
Where this offer sits in the market
Marketing and commercial managers (SOC 2432) · UK · ONS ASHE 2025 · basic pay · ~108k in sample- Middle half £40,664–67,912
- Median £53,404
- Going rate £50,100
- Threshold £41,700
- New entrant £35,000–45,100
Similar sponsored roles
See all UK visa jobsNo close matches live right now.
Browse more sponsored jobs at MYPOS PAYMENTS LTDAbout sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. MYPOS PAYMENTS LTD holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 2432 going rate of £50,100. New-entrant and shortage discounts can lower it.