Senior Data Journalist
Likely
Sponsorship likelihood
This employer has issued visas recently
Not disclosed
Salary
Not disclosed by employer
£41,700
Going rate
Skilled Worker going rate
This role may qualify for a Skilled Worker visa
SOC 2492 is an eligible occupation, but we are only 49% sure that is the right code. GWI is a licensed sponsor, so if the code fits, the role should qualify. Check the occupation eligibility rules against what the job actually involves.
We pick the code from the advert's text, so it is our best guess, not the employer's. Each code it could be has its own likelihood:
- Likely 2492 (Newspaper and periodical broadcast journalists and reporters) · 49% match
- Likely 2493 (Public relations professionals) · 37% match
- Possible 3544 (Data analysts) · 6% match
Ask GWI what the duties are.
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
2492 Newspaper and periodical broadcast journalists and reporters Most likely code | £33,400 | £33,400 | £37,500 | £41,700 |
2493 Public relations professionals Also possible | £33,400 | £33,400 | £37,500 | £41,700 |
3544 Data analysts Also possible | £33,400 | £41,700 | £41,700 | £41,700 |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. How the Home Office picks the code
About the role
Senior Data Journalist
Weekly office requirement: Hybrid, 2 days in office
Employment type: Permanent
At GWI we’re always looking for extraordinary people who thrive on making an extraordinary impact. Right now we’re looking for a Senior Data Journalist to play a key role in our PR & Comms team in London. If that’s you, and making a difference gets you out of bed in the morning, keep reading. It could be the start of something, well, extraordinary.
As our Senior Data Journalist, you’ll:
Play a pivotal role within the PR & Corporate Comms team, interrogating GWI data and transforming it into actionable, commercially impactful and, editorially punchy narratives. With a journalistic mindset, your work will showcase the value of GWI’s solutions across key personas, verticals and, companies to support GWI’s positioning at the forefront of AI-powered insights in an increasingly agent-driven world.
A few things you’ll be responsible for:
- Support proactive pitches and media enquiries with data points to strengthen the story and build trust with media partners.
- Partner with the Marketing and PR team to deliver narrative and unique view points for events through relevant formats and channels
- Collaborating with Head of Comms, lead on the development and upkeep of industry wide data story tracking and wider press narrative trends, themes and forward features.
- Partner with Marketing, GWI leaders and Insights team to identify strategic thought-leadership themes and bring them to life through compelling data stories.
- Partner with the Marketing team to support ABM and demand gen efforts for high-value prospects by transforming GWI data into bespoke insights that drive engagement and accelerate pipeline through tailored content.
- Build bespoke data stories for high-value accounts, enabling Marketing and Revenue teams to deliver personalized campaigns and outreach that resonate with target prospects.
It’s also fun; shaking things up is what working for GWI is all about. You’ll need to be flexible, comfortable with continuous change, and working in a high-tempo environment.
What do I need to bring with me?
You’ll need to be able to demonstrate the core skills this role requires. You don't have to tick all the boxes right away; the important thing is that you’re willing to learn. Here’s what the team will be looking for in you:
- Expert analysis and storytelling skills, with the ability to turn data into insights that directly address media enquiries and client challenges.
- Adaptability to engage diverse audiences—from research specialists to commercial leaders—always bringing the room with you
- Experience in PR strategy and media/journalist relations.
- Strong presentation and writing skills, with the confidence to deliver hour-long sessions,co-present, and field challenging questions on the spot.
- Deep experience with quantitative research methods and mastery of GWI’s data and software.
- Solid understanding of GWI’s competitive landscape and future as the human intelligence for the AI era.
- Proven ability to work independently, managing the end-to-end process of thought leadership creation.
Equally important is attitude. We want people who think big (to make an impact), ask why (to find a better way), and show respect (to everyone, at every level, all the time). Those are our values, and they’re a big part of what we’re looking for in you.
Why Join Us
- Influence the global narrative of a fast-scaling company with ambitions to define an emerging category.
- Work alongside senior executives and cross-functional leaders where your impact is visible at the highest levels.
- Enjoy a fast-paced, growth-oriented culture with opportunities to make your mark and grow your career as the company scales globally.
Diversity, Equity & Inclusion 🫶
Diversity is fundamental to who we are—as a data company and as a workplace. Our data reflects global realities, and so must our teams. We strive to build a workforce as diverse and inclusive as the insights we deliver.
As a Disability Confident employer, we welcome applications from disabled candidates and are committed to making adjustments throughout the hiring process—whether that's extra time, materials in advance or a different format, breaks, an adjusted interview format, assistive tools, or flexible scheduling. We're happy to discuss whatever would work best for you.
We actively encourage applications from underrepresented and marginalised communities.
At GWI, you'll find a place to contribute meaningfully, grow professionally, and belong fully.
#li-hybrid
#LI-VS-1
This description is the source posting as it read when we added it. We are not affiliated with GWI, so check their own site for the current details.
Where this offer sits in the market
Newspaper and periodical broadcast journalists and reporters (SOC 2492) · UK · ONS ASHE 2025 · basic pay · ~17k in sample- Middle half £31,928–53,404
- Median £43,004
- Going rate £41,700
- Threshold £41,700
Similar sponsored roles
See all UK visa jobsNo close matches live right now.
Browse more sponsored jobs at GWIAbout sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. GWI holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 2492 going rate of £41,700. New-entrant and shortage discounts can lower it.