Senior Technical SEO Specialist - Expression of interest
Possible
Sponsorship likelihood
This job is eligible only on a shortage list
£37,900 – £46,600 / year
Salary
Within the market range
£41,700
Going rate
Offer is 0.9× the going rate
This role may qualify for a Skilled Worker visa
SOC 3554 is an eligible occupation, but we are only 43% sure that is the right code. IMPRESSION DIGITAL LIMITED is a licensed sponsor, so if the code fits, the role should qualify. Check the occupation eligibility rules against what the job actually involves.
We pick the code from the advert's text, so it is our best guess, not the employer's. Each code it could be has its own likelihood:
- Possible 3554 (Advertising and marketing associate professionals) · 43% match
- Possible 2139 (Information technology professionals not elsewhere classified) · 26% match
- Possible 2133 (IT business analysts, architects and systems designers) · 13% match
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
3554 Advertising and marketing associate professionals Most likely code | £33,400 Clears | £41,700 Clears | £41,700 Clears | £41,700 Clears |
2139 Information technology professionals not elsewhere classified Also possible | £36,600 Clears | £41,800 Clears | £47,100 Misses | £52,300 Misses |
2133 IT business analysts, architects and systems designers Also possible | £38,400 Clears | £43,900 Clears | £49,400 Misses | £54,900 Misses |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. A mark is for the top of the advertised pay. How the Home Office picks the code
About the role
We are seeking an ambitious, enthusiastic, and highly experienced technical SEO to join our multi-award-winning, high-growth digital marketing agency as a Senior Technical SEO Specialist.
SALARY: £37,900 - £46,600 DOE (plus £6k London weighting if located within Greater London)
See our: Impression's Benefits Booklet to find out more
This pivotal role sits within our SEO department and is directly responsible for supporting and owning the technical SEO strategy and execution across a portfolio of complex, high-value client retainers.
This is an exciting opportunity to make your mark by working with one of the largest and most successful independent search agencies in the UK, driving tangible commercial impact for leading brands while working alongside like-minded search specialists in our award-winning agency culture.
Responsibilities:
Technical Strategy Ownership: Own and support technical strategy across complex, high-value client retainers—leading site health, crawling, indexing, rendering, site migrations, and performance optimisation as part of an integrated account team.
New Business & Pitching: Own the technical SEO evaluation for prospective clients during the new business phase, identifying search opportunities and confidently presenting technical strategies within pitch presentations.
Mentorship & Team Upskilling: Act as a technical mentor for junior team members (Executives, Analysts, and Strategists), leading internal training sessions and helping upskill the wider department on technical SEO best practices.
Process, Tooling & Agentic Solutions: Collaborate closely with our Head of SEO on key strategic projects, process improvements, agency tooling, and the exploration and implementation of agentic AI solutions to automate and enhance technical SEO workflows.
Integrated Account Collaboration: Work as part of a multi-channel team on large, integrated accounts, effectively communicating technical requirements and priorities to client developers and marketing managers.
Thought Leadership: Share knowledge internally and externally by developing learning materials and contributing to agency marketing initiatives such as blogs and whitepapers.
Requirements and Candidate Profile:
Candidates must have:
Technical SEO Expertise: In-depth understanding of technical SEO across all facets, including crawling, indexing, rendering, Core Web Vitals, site architecture, and code-level optimisation.
Site Migrations Leadership: Leading end-to-end site migrations from a technical SEO perspective—from pre-migration scoping, auditing, and redirect mapping through to launch execution and post-migration performance monitoring.
Commercial & Pitching Experience: Proven experience evaluating technical SEO opportunities for prospective clients and contributing to new-business pitch decks and presentations.
Mentorship & Coaching Skills: A strong desire and proven ability to coach, mentor, and upskill junior colleagues in technical SEO principles.
Stakeholder Communication: Excellent teamwork and communication skills, with a proven track record of translating complex technical recommendations into clear, actionable briefs for developers and marketing managers.
Departmental Collaboration: Experience working alongside departmental leaders (such as the Head of SEO) on internal initiatives, tooling, or workflow enhancements.
Demonstrable experience working on complex or higher-value businesses/accounts across national or international markets.
Who Are You?
Given the senior technical nature of this role, we are looking for candidates who can demonstrate deep technical expertise, effective communication skills, and a proven ability to translate complex technical priorities to key stakeholders such as development teams, digital marketing managers, and channel teams.
You should be comfortable playing a pivotal role in commercial opportunities—owning technical SEO evaluations during new business pitches—as well as acting as a mentor to inspire and upskill junior members of the team. Additionally, you should be forward-thinking and eager to embrace emerging technologies, helping to evaluate and integrate AI and agentic workflows into our technical SEO deliverable processes.
While we typically expect around 4+ years of experience in an SEO-specific role, we will choose successful candidates based on their technical grounding, strategic vision, and proven track record of results.
Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate. To maximise our time together, the SEO teams head into the office on Tuesdays.
If you wish to be added to our talent pipeline for this role, please submit your application. A member of our talent team will review your application and contact you shortly.
Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.
This description is the source posting as it read when we added it. We are not affiliated with IMPRESSION DIGITAL LIMITED, so check their own site for the current details.
Where this offer sits in the market
Advertising and marketing associate professionals (SOC 3554) · UK · ONS ASHE 2025 · basic pay · ~137k in sample- Offer £37,900–46,600
- Middle half £27,404–40,404
- Median £32,760
- Going rate £41,700
- Threshold £41,700
- New entrant £33,400–37,530
The range sits inside the market's middle half (£27,404–40,404), so this is typical pay for the occupation.
Similar sponsored roles
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Browse more sponsored jobs at IMPRESSION DIGITAL LIMITEDAbout sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. IMPRESSION DIGITAL LIMITED holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 3554 going rate of £41,700. New-entrant and shortage discounts can lower it.