UK Investor Marketing Lead
Likely
Sponsorship likelihood
This employer has issued visas recently. Possible if it's SOC 3554
£50,100
Going rate
Skilled Worker going rate
This role likely qualifies for a Skilled Worker visa
SOC 2432 (63% match) is an eligible occupation, with a going rate of £50,100, and VMA Group is a licensed sponsor. That is our reading of the rules. Whether they issue a Certificate of Sponsorship is still their call.
We pick the code from the advert's text, so it is our best guess, not the employer's. Each code it could be has its own likelihood:
- Likely 2432 (Marketing and commercial managers) · 63% match
- Possible 3554 (Advertising and marketing associate professionals) · 33% match
Ask VMA Group what the duties are.
New graduate or PhD holder? Pick one of the lower rates.
What each route needs for this job
| Occupation code | New entrant 70% of going rate | STEM PhD 80% of going rate | Relevant PhD 90% of going rate | Standard rate 100% of going rate |
|---|---|---|---|---|
2432 Marketing and commercial managers Most likely code | £35,000 Clears | £40,000 Clears | £45,100 Clears | £50,100 Clears |
3554 Advertising and marketing associate professionals Also possible | £33,400 Clears | £41,700 Clears | £41,700 Clears | £41,700 Clears |
We use the lowest threshold across the plausible codes. Likelihood is Possible at most when the pay clears only a lower rate, or only under a less likely code. A mark is for the top of the advertised pay. How the Home Office picks the code
About the role
UK Investor Marketing Lead - 12-month maternity cover
A leading global investment management organisation is seeking an experienced marketing professional to join its UK Wealth Marketing team on a 12-month maternity cover assignment. This is an opportunity to support a strategically important area of growth, delivering marketing programmes that build awareness, engagement and adoption of investment solutions.
The role will focus particularly on UK retail investors, alongside supporting professional wealth audiences. You will help shape and execute marketing activity across digital, social, content, campaigns and events, with a particular focus on ETFs, index investing and Investment Trusts.
You will take ownership of the UK investor website experience and lead marketing activity with digital wealth distribution and platform partners. Working closely with marketing, sales, product, digital and communications colleagues across the UK, EMEA and global organisation, you will translate audience insight and commercial priorities into effective marketing programmes and better customer experiences.
4 days a week (non-negotiable) in City of London, 1 from home
£400 - £450/Day
Inside IR35
Key Responsibilities:
- Help shape and execute the UK retail investor marketing strategy, delivering integrated campaigns, content, events and digital experiences that build awareness, engagement and adoption of investment solutions.
- Use audience and market insight to ensure marketing activity reflects evolving investor needs and behaviours, supporting priority initiatives across ETFs, index investing and Investment Trusts.
- Own and evolve the UK investor website, ensuring it delivers against business, client and commercial objectives through improvements to content, navigation, investor journeys, education and product discovery.
- Bring together global and regional marketing and digital teams to deliver engaging digital experiences, using analytics to improve content, user journeys and discoverability across traditional search and emerging AI-led experiences.
Skills & Experience
- Approximately 8–10 years’ marketing experience, ideally gained in B2C, digital or integrated marketing roles, with a track record of delivering impactful programmes for consumer audiences.
- Strong understanding of consumer behaviour and how to build awareness, engagement and consideration across the customer journey. Experience marketing to UK consumers is strongly preferred.
- Strong digital and social marketing expertise, with experience developing audience-led content and campaigns and an understanding of how consumers discover, engage with and act on content online.
- Experience delivering integrated, insight-led marketing programmes across content, digital, social, campaigns and events.
- Ability to translate customer needs, commercial objectives and marketing opportunities into clear, actionable plans that support business growth.
- Strong project management and organisational skills, with the ability to independently manage multiple projects, stakeholders and competing priorities.
If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV: [email protected]
Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.
This description is the source posting as it read when we added it. We are not affiliated with VMA Group, so check their own site for the current details.
Where this offer sits in the market
Marketing and commercial managers (SOC 2432) · UK · ONS ASHE 2025 · basic pay · ~108k in sample- Middle half £40,664–67,912
- Median £53,404
- Going rate £50,100
- Threshold £41,700
- New entrant £35,000–45,100
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About sponsorship for this role
Does this job guarantee visa sponsorship?
Not necessarily. VMA Group holds a sponsor licence, but sponsorship for a specific hire is always the employer's decision. Be upfront in your application that you'll require it.
What salary is needed for this role to be eligible?
The offer must clear both the general threshold and the SOC 2432 going rate of £50,100. New-entrant and shortage discounts can lower it.